When the Road Map is more Complex than the Terrain March 2, 2011
Posted by randydeutsch in Ambiguity, books, change, function, questions, technology.Tags: complexity, donald norman, LCI, linkedin, simplicity, systems thinking
1 comment so far
Simplicity is a myth whose time has passed, if it ever existed. - Donald Norman
We’re grappling as an industry with larger and more complex projects and work processes.
As are our teams and work flows.
Our construction document sets have over time become obese.
The world is becoming more maze-like every day and so, in an effort to address the compounding (and confounding) complexity, our tools become more complex.
It’s as though complexity begets complexity.
But like fighting fire with fire, must we address our complex problems with equally complex tools, processes and solutions?
As I write, the states of Florida and Texas are burning.
Thankfully, nobody is suggesting using fire to squelch the flames.
It’s a saying, thanks to Shakespeare, that means to match the solution to the problem.
Architects may be able to see the big picture and think in terms of detail simultaneously, but how about on complex projects?
Are there another set of tools and abilities – such as those of the conductor, arranger or orchestrator – we need to turn to?
How much sense does it make to use extremely complex tools to solve complex problems?
More importantly, in these digitally sophisticated times;
How much sense does it make to use extremely complex tools to solve relatively simple problems?
That is a question I posed the other week in the form of a metaphor.
At a recent Lean Construction event where a talented designer had presented his technically sophisticated building design with a fairly simple program, I asked:
Can the road map be more complex than the terrain?
From the audience’s complicit silence one suspected they were thinking the same thing.
(Click on image above to witness beauty in complexity.)
Much of our design work – in an effort to make a statement – errs on the side of complexity-for-complexity’s sake.
Why does it have to be this way? Why can’t it be simpler?
What we really mean when we have these thoughts is:
Why can’t it acknowledge people? Why can’t it admit me?
Why must it aim for popularity or posterity into perpetuity on sites such as this or this?
Why do we as designers make projects harder than they need to be?
As designers, despite our good intentions, we sometimes trip ourselves up by making things more difficult than they are.
We do it for any number of reasons, not all of them rational:
1. We do it because we feel we need to do so in order to innovate and move the design ball forward.
2. We also do it because we can.
- 3. We do it because we mistakenly equate complexity with sophistication.
4. We do it because we’re afraid if we didn’t there would only be silence – like tumbleweeds – on the other side.
5. We’re do it because we’re afraid that, without our intervening, our projects won’t speak; they’ll lack meaning and even purpose.
6. We do it because we’re exercising our designer muscle and in doing so, keeping our designer cred fit and alive.
Our world is already too complex – we would do well by not creating more than is necessary.
In this sense I’m suggesting a form of voluntary simplicity.
There is no question that architects need to develop new abilities to address the increasing scale and complexity of projects and work processes.
Why can’t these skill-sets be simple ones?
Donald Norman, author of The Design of Everyday Things, in his excellent new book Living with Complexity, sees complexity not as a problem but as an opportunity.
While many of us feel like we’re bombarded by too much information, we can ironically benefit by seeking information by hearing what others have to say about their experiences dealing with complex systems.
How do we deal with complexity in our world and in our work?
One way is to tap into our networks.
Simple Resources for Dealing with Complexity
A good place to start is by joining, observing and participating in any one of the complexity-related groups that can be found on social networks such as these on LinkedIn:
Systems Thinking is a group for systems thinking and organizational transformation practitioners to build links and experience. One of the very best groups on LinkedIn.
Systems Thinking World‘s purpose is to create content which furthers understanding of the value of a systemic perspective and enables thinking and acting systemically.
Complexity goes beyond today’s solutions.
And there are other related LinkedIn groups and subgroups: Complexity Science is a network connecting scientists dealing with complex systems; Systems Thinking & System Dynamics is an international, nonprofit organization devoted to encouraging the development and use of systems thinking and system dynamics around the world; Complex Adaptive Systems group is about Complex Adaptive Systems theory applying to social sciences, aiming to bring professionals and academics together, and Systems Thinking for Managers is a networking opportunity for people interested in radical effectiveness and efficiency improvements in private and public sectors.
Some great blogs on complexity here, here, here and here
Some great books on complexity here, here, here and here
&
One brilliant book on (myth or not) simplicity here.
Now it’s your turn: Do you believe it is possible to successfully address complex problems – such as those brought about by working on large-scaled projects – with simple means and solutions? How so?
Do Architects Have the (Mindset) to Face the Future? March 1, 2011
Posted by randydeutsch in architect, architecture industry, BIM, books, career, change, identity, technology, the economy, transformation.Tags: BIM, Building Futures, Carol Dweck, fixed mindset, global economic crisis, growth mindset, Mindset, The Future for Architects
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Here is your future.
Do you know where your mindset is?
And do you have the right mindset to face your future?
The future was presented to us the other day in the form of a PDF.
That is, as the future will unfold according to Building Futures’ “The Future for Architects?” the result of a year’s inquiry and research into the future of architectural practice.
Here are some of the takeaways from this cautionary study:
- Architecture is “a profession that has an unenviable reputation for being notoriously insular and more focused on what it can offer than what its client wants.”
- Smaller practices expressed a resistance to integrated technology such as BIM.
- Technology is a more significant driver for larger practices – and an essential tool required to compete.
- The vast majority of the demand side of the profession (clients and consultants) could see design slipping further down the pecking order in the next fifteen years.
- Building technology is becoming increasingly more complex, so much so that design work is increasingly being carried out by subcontractors
- The concept of the architect as a technician who composes all the constituent parts of a building that are designed by the subcontractors was widely thought to be a realistic vision of the future
- The architectural profession unfortunately does not view itself as part of the wider construction industry, and that this was a fundamental value that needs to change
- Whoever carried the risk would drive the design, and so in shying away from taking on risk architects are diminishing their ability to influence design outcomes.
- Many saw the label ‘architect’ as restrictive and as creating barriers between themselves and other professions such as planning and urban design.
Interestingly, students and graduates of engineering were more positive about their education process, and said they felt well integrated into the other built environment professions – putting them in a good position to lead the design team.
Victimized or energized
How do we know that their findings are accurate?
We don’t.
But when you look at their two previous studies – Practice Futures 2005 is an update to The Professionals’ Choice, a 2003 Building Futures publication that examined the future of the built environment professions – they predicted everything correctly.
Only the global economic crisis wasn’t anticipated.
“The Future for Architects?” calls itself a speculative exploration of the imminent changes likely to affect the industry over the next fifteen years whose stated purpose is for “generating scenarios, cautionary tales and alternative futures to stimulate discussion and debate rather than perfect answers.”
To read more about the ongoing aims of the project click here, and to download their new mini-publication click here.
Whether you feel powerless and victimized by these changes, or empowered and energized by them, will have something to do with your age, status and position within your organization.
But more importantly, it has something to do with how you see yourself – as someone who is seen as being intelligent and having the answers.
Or, instead, as someone who is open to learning.
The Big Idea
On this last point, I’ve been thinking lately about Carol Dweck who’ll be visiting one of my kid’s schools here in Winnetka, Illinois USA in the coming weeks.
Her book, Mindset, is a familiar fixture in our household having spent time on just about every coffee table, night stand and otherwise flat surface in the house at one time or another.
Dweck, professor of psychology at Stanford, like the hedgehog has one idea – but it is a BIG one.
I’ve written about Dweck and her big idea in my other blog.
Here’s her big idea:
She proposes that everyone has either a fixed mindset or a growth mindset.
And that determines how we succeed at work and in life.
Her idea has huge implications for how organizations professionally develop their employees, and the way design professionals go about professionally developing themselves.
Fixed Mindset
A fixed mindset is one in which you view your talents and abilities as fixed. In other words, you are who you are, your intelligence and talents are fixed, and your fate is to go through life avoiding challenge and failure.
So an architect with a fixed mindset would have rigid thinking, be set in their ways, practice their profession as a tradition with conventions that are time-tested, unvarying and inflexible.
For architects with fixed mindsets, architecture has to be practiced a certain way otherwise they will not be able to protect the health, welfare and safety of people who inhabit their buildings. You can see how architects, through education, training and practice, could develop fixed mindset attitudes concerning practice and the damage this attitude inflicts on us and those we work with.
Architects with a fixed mindset tend to
1. focus on proving that they have fixed knowledge or expertise in one area instead of focusing on the process of learning and
2. avoid difficult challenges because failing on these could cause them appear less knowledgeable
Their disregard of learning and challenge hinders their performance which in turn hinders their professional development of knowledge, skills and abilities.
Growth Mindset
A growth mindset, on the other hand, is one in which you see yourself as fluid, a work in progress.
Your fate is one of growth and opportunity.
An architect with a growth mindset recognizes that a change of mind is always possible and even welcome.
Note that this isn’t about positive and negative thinking – but about fixed and growth mindsets.
According to the dictionary, a mindset is an established set of attitudes held by someone.
When it comes to your career, which mindset do you possess?
How to develop a growth mindset
The good news, says Dweck, is that mindsets are not set.
At any time, you can learn to use a growth mindset to achieve your goals.
This is perhaps the best reason to read Mindset.
In the book Dweck tells how we can develop a growth mindset and improve our lives and the lives of those around us.
To change from a fixed to a growth mindset, follow these four steps:
Step 1. Learn to hear your fixed mindset “voice.”
Step 2. Recognize that you have a choice.
Step 3. Talk back to it with a growth mindset voice.
Step 4. Take the growth mindset action.
For those familiar with cognitive theory, you may recognize some similarities. For more detail, look here.
For us visual types, here’s an illustration that effectively describes the differences between the fixed and growth mindsets.
We’ll all need a growth mindset if we’re to meet the challenges facing the future for architects.
Despite the steps listed above, I cannot think of a more important first step than reading this book.
49 Ways to Increase Your Influence as an Architect February 26, 2011
Posted by randydeutsch in Ambiguity, architect, books, change, marginalization, principles, problem solving, reading, the economy.Tags: Buy-In, Christopher Parsons, influence, Influencer, Jeffrey Pfeffer, John Kotter, KA Connect, Kindle, Knowledge Architecture, Nudge, Ori Brafman, seth godin, Steve Johhnson, Sway, tribes, Zweig White
5 comments
This blog, and its sister blog, both made a name for themselves and garnered some attention out of the gate by issuing a steady stream of lists: things to do, subjects to master, resources to turn to.
There’s just so much great and useful information that comes across my desk that I just have to share.
This post is one of my – what Architect Magazine generously described as – service pieces such as last year’s 55 Ways to Help You Evolve as an Architect.
Now, there are a number of ways architects can have influence: through political power, by building and maintaining a large platform (think tribe, constituency and audience, not soap box,) by title, wealth or celebrity status.
My focus in this post is how we as AEC industry professionals can have our voice heard – right now – and do so in a way that is well within most everybody’s reach.
Due to the blunt force, and slow recovery, of the recession many architects feel ignored, marginalized, disempowered and disenfranchised. Some architects equate having little work with having little leverage.
We all know that there are many things we can be doing to increase our pull – and push – but are already overwhelmed by all we have on our plate.
For that reason I have only included suggestions that can be undertaken, acted upon or addressed during your downtime – assuming you allow yourself some – or in the short intervals between two work-related activities, such as on your commute. Enjoy!
Oh, and remember to chime in on #49 below…
1. Sit in on a design jury at your local architecture school. A great way to see current thinking in action while critiquing student design work. But as importantly, you’ll be sitting shoulder to shoulder with your peers and hear what they have to say, how they see things, while you provide your input. Design studio instructors are always looking to bring in fresh faces and voices into the school. Mid-term reviews are coming up or do so by time of year end reviews. Cost: Your time, transportation and parking.
2. Join a tribe or community of likeminded professionals. Need a new tribe? Join KA Connect on LinkedIn, founded by Christopher Parsons of Knowledge Architecture. KA Connect is a community of AEC professionals who exchange best practices for organizing information and sharing knowledge. Once acclimated to the site, participate in one or more lively discussions. Cost: Free
3. Follow-up with a fellow jury member that you hit it off with or share similar views with. Architects too often see events like sitting on a design jury as one-offs when in fact they provide fertile opportunities for ongoing discussions and last professional relationships. While your fellow jurors are busy, most will welcome a call to meet for coffee to continue the discussion or have a meeting of minds. This is how great partnering opportunities happen. Cost: $2 for coffee. $4 if treating
4. Make your message compelling. Whether you’re writing a blog post or delivering information to a colleague or client, you can learn a thing or two about how to package your thoughts to get the widest audience and their full attention. For others to listen to what you have to say you have to capture their interest from the first line – in fact, before the first line. Learn a thing or two (or eleven) about headline writing here. Cost: Priceless
5. Volunteer to give design studio desk crits at your local architecture school. You’re essentially serving as a roving consultant to fledgling professionals. They’ll appreciate the insights you share and will remember you when they enter the field. In doing so you’ll be giving something back and your generosity of time and advice will go a long way to help others out. Cost: Your time.
6. If you attend one event this year make it KA Connect 2011, a knowledge and information management conference for the AEC industry. Thought leaders from all over the world will come together in San Francisco on April 27th and 28th to share best practices, stories, and ideas about how they organize information and manage knowledge in their firms. If anything like last year’s event, it will be a fun, dynamic event filled with blue sky and Pecha Kucha talks, panel discussions and breakouts that provide ample opportunities to connect with fellow AEC professionals and affiliates. Cost: Visit here or email to inquire.
7. Invite a select group of students back to your office for a walk-through, to get a feel for a professional office and to build a stronger bon with the design community. Introduce them to a couple key players and sit them down to thumb through a drawing set or two. Cost: Your time. $6.50 for a box of donuts.
8. If you attend one other event this year make it the Design Futures Council Leadership summit on Sustainability, this year in Boston. While this TED-like event is invite-only, here’s a little known trick for getting invited: ask to be invited. For how to do so, look here. Cost: TBD
9. Use Google Alerts to keep you up to date on any topic of interest to you. Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query, topic or search term. You can set it to send you an email as it occurs, once a day or once a week if you prefer. Simple and free. Cost: Free
10. Get Power. Yes, power means the strength, ability or capacity to perform or act effectively. Here I mean the well-written book, Power: Why Some People Have It and Others Don’t by Jeffrey Pfeffer. Cost: The best $17.55 you will spend this year. $14.99 on the Kindle in under 60 seconds here.
11. Use Twitter in the receptive mode to stay abreast of what is happening in real time in your professional community. Scan lists for filtered, more targeted content by using hashtags (e.g. #AEC or #architects.) Need a compelling place to start? You can do no better than to start by following Christopher Parsons. Cost: Free
12. Join in on the discussion on professional forums. Build your reputation and be heard by engaged and engaging peers by joining one or more of knowledge communities such as the AIA KnowledgeNet, a place to connect with fellow architects and allied professionals, discuss topics of interest to you and share your expertise. You can set it up so that each morning you’ll receive an email from discussion groups such as COTE, Practice Management or on Residential Architecture. Learn more here or better yet jump right into ongoing discussions on dozens of topics here. Cost: Free
13. Nudge and Sway. Say again? Design professionals no longer believe that they can influence society by the architecture they design (or do they?) Nudge: Improving Decisions about Health, Wealth, and Happiness by Richard H. Thaler and Cass R. Sunstein shows, among other lessons, how we influence decisions through design. In the influential book Sway: The Irresistible Pull of Irrational Behavior by Brafman brothers Ori Brafman and Rom Brafman, several stories are told where decisions were influenced by location and placement of various items – one thing that architects know something about and can have some say in influencing. Cost: $7.50 new. $7 on the Kindle. $4 used.
14. Keep your good ideas from getting ignored or rejected in meetings and presentations by reading Buy-In: Saving Your Good Idea from Getting Shot Down by author and Harvard Business School professor emeritus John P. Kotter. Learn some effective tactics such as letting the attackers into the discussion; keeping your responses clear, simple, crisp and full of common sense; showing respect all the time; not fighting, collapsing or becoming defensive; and perhaps the most important, prepare. “The bigger the presentation, the more preparation is needed.” Cost: $15 new. $10 on the Kindle.
15. Cold feet when it comes to social media such as Twitter? You’re not alone. Read this to learn what former CEO of Gensler and current Zweig White chairman has to say about social networking for the generationally challenged. Cost: Free
16. Form a Tribe. In his influential book Tribes: We Need You to Lead Us, Seth Godin defines a tribe as a group of people who are connected to one another, a leader and an idea. Godin – as I described in my previous post – encourages readers to find their community, step up and lead. Cost: At the start, your time. Goes up from there. Learn more here.
17. Don’t know what tribe you’re going to lead? Here are four suggestions for where to start. Read this thoughtful and inspiring piece on thought leadership. Watch Seth Godin discuss Tribes or this one recommended by Christopher Parsons, founder of Knowledge Architecture, or read a free sample chapter from David Logan’s book, Tribal Leadership. Cost: Free
18. Review your favorite professional books on Amazon.com. It’s a fast and free way to be read, heard and seen by fellow colleagues and professionals as a topic expert. And if the review you write is positive, your support will go a long way to help out the book’s author and publisher. Start here and get writing. Cost: Your time.
19. Stay connected. “Chance favors the connected mind,” says Steve Johnson in his exceptional new book, Where Good Ideas Come From, a sweeping look at innovation spanning nearly the whole of human history. So stay connected. Cost: $15
20. To become and remain someone with influence, get in the habit of practicing some very basic principles: reciprocity, scarcity, liking, authority, social proof, and commitment/consistency. To learn more about these I urge you to read the most influential book ever written on the subject, Influence: The Psychology of Persuasion by Robert B. Cialdini Cost: $10
21. You want to influence others and keep them in your trance? Draw. It’s really that simple. Speaking of Steve Johnson (see above) watch this to be reminded of the all-too-rare mesmerizing power architects have when drawing on a white board in real time before a live audience. Cost: Free (and the time it takes to practice)
22. Start a blog. Give yourself a platform to express your views or to share information with likeminded individuals and fellow AEC professionals. Cost: Initially free (though blog widgets can be as compelling to collect as apps.) Doesn’t cost anything to browse.
23. Project what you see, learn and experience to the world. Attended a year-end academic review or professional conference? Share your observations and insights from the event by writing an online review – in your own blog or on your office blog or intranet. There is no better way to influence the views of others by helping them to perceive the events around them through the lens of your sensibilities. Cost: Free (assuming you were attending the event anyway)
24. Prefer your socializing and networking and information sharing face to face? Start a local Meetup Group on a topic of choice. To learn more about what happens when you start a Meetup Group look here. To create a Meetup group, look here. To find an already existing group in your community look here. Cost: Nothing to start. Organizer dues are explained here.
25. Read what your peers have to say in their online reviews of your favorite books. Often they’ll point out something you’ve missed and by doing so you’ll be the beneficiary of their insights. Readers sometimes will comment on a review and these comments can be filled with great suggestions and ideas. You can then leverage that information next opportunity you have to discuss the book or topic. Here’s a great place to start. Cost: Free
26. Volunteer to serve on your local AIA board. Be the change you want to see. See my previous post for more on this. Cost: Your time.
27. Use Twitter as a knowledge platform to let your community know who you are, what you’re thinking, how you see things and what you deem valuable and worth communicating. Cost: Free
28. Be decisive. Don’t equivocate. We’ll often undermine our message and its impact on others by looking at both sides of the argument, playing devil’s advocate or hedging. When you’re sought out for answers – if you know the answer – that’s not the time to beat around the bush or come across as ambiguous. To influence others we need to have a take no prisoners approach to staying on message and being crystal clear. Cost: Free
29. Become a compelling communicator. Architects are conceptual ideators and problem solvers. The problem is, they aren’t always effective at communicating their ideas and solutions. To be a more effective influencer, work on your communication skills – more specifically, on your rhetoric skills. I minored in the study of rhetoric – or persuasive speechmaking – in grad school and while it may have seemed like an odd choice at the time there is no question that what I learned about rhetoric has come in handy throughout my career as a senior designer. An entertaining and exceptionally educational place to start is by reading Thank You for Arguing Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion by the brilliant (and very funny) Jay Heinrichs. Cost: $11 new. $8 on your Kindle. $6 used.
30. Want to have the influential speechmaking ability of an Obama? Then do what Obama and other masters of speechmaking do and read great speeches. There are several excellent older collections but you can do worse than starting here in this comprehensive collection of oratory through the ages, appropriately edited by former presidential speechwriter Safire. Cost: $15 used
31. Want to work on becoming a more articulate rhetorician? I didn’t think so. But for an amazingly comprehensive overview of Western rhetoric from Plato through today, read THE RHETORIC OF WESTERN THOUGHT: FROM THE MEDITERRANEAN WORLD TO THE GLOBAL SETTING. Cost: $145 new. $24 used.
32. Believe in yourself. It all starts with you. You cannot influence others if you don’t believe in the veracity of your own voice, the importance of your own views and the need to have them heard by a wider audience. With so many voices out there struggling to be heard, this is no time to be a shrinking violet, to be coy, unassuming, fade into the background or melt into the scenery. To be heard by others you have to believe that you have to say, the product of your thinking and feeling, is of ultimate value to others. You don’t even have to believe it. If you so much as act as though this were so, you will find others doing the same, substantiating, validating and reinforcing your beliefs in no time. Try it.
33. Really understand the psychology of persuasion. To understand the science behind influencing others and how to urge others to see your way, read the best book ever written on the subject, Influence: The Psychology of Persuasion by Robert B. Cialdini Cost: $10
34. Read about change. Because influence is basically about changing the status quo, the way things are. A great place to start is the book Influencer: The Power to Change Anything by Kerry Patterson et al, authors of the excellent Crucial Conversations. Watch a trailer for Influencer here and find the book here. Cost: $16 new. $10 used.
35. Start a conversation. Literally, over coffee. To discover a simple, but powerful approach for thinking together, check out The World Cafe: Shaping Our Futures Through Conversations That Matter by the World Cafe Community with an insightful afterward by Peter Senge and foreward by Margaret J. Wheatley.
36. Practice architecture as advocacy. When you get an email urging you to write to your congressman, representative or senator, don’t ignore it. Use your voice to help the government make sound choices that will help the profession. Get your voice heard. To not do so is a missed opportunity. Learn about it here.
37. Learn how architecture can advocate on behalf of a cause. See page 12 of this document.
38. Help someone out right when they ask you to do it. I get requests all the time to chime in on online discussions. “There’s a hot discussion going on my site. The subject is right up your alley. Check it out. I know everyone would benefit from hearing your input on the subject.” Unless the room you are in is on fire or you are experiencing symptoms associated with a heart attack – act immediately. Drop what you are doing and put in your two cents. Why? Because you are being recognized as someone with a voice that needs to be heard – and there is no better way to exercise your influencer muscles, build your reputation, and continue to be seen as the go-to-guy for information than to share your thoughts the moment you are asked.
39. Monitor your attitude and how it is being expressed and how you and your message is coming across to others. To be an influencer, watch your speech for language that betrays your better intentions by coming across as cynical or sarcastic. A healthy skepticism is just that – healthy. Venturing much further into negativity can undermine the positive impact you can have on your community and built and un-built environment.
40. Apologize by saying you’re sorry. Sometimes we’re powerless to influence others because there is a perception by others that we have somehow undermined, hurt or betrayed them and often we’re unaware of this. Need help on how to go about this in a professional and effective manner? See Crucial Confrontations: Tools for Resolving broken promises, violated expectations, and bad behavior by Kerry Patterson et al, authors of Influencer: The Power to Change Anything. Cost: $10 new. $5 used
41. Walk the talk. There’s no greater way to defuse your message by saying one thing an doing another. Especially today, most won’t tolerate such duplicity in their leaders nor in their colleagues. One important lesson about influence is to practice what you preach. As Gandhi said, Be the change you want to see in the world.
42. Make the undesirable desirable. To influence others to make the changes you want to see, make change palatable. The book Influencer: The Power to Change Anything contains chapters with titles illustrating this simple principle such as “Make the Undesirable Desirable” and “Design Rewards and Demand Accountability.” Read it!
43. Start Small. Check out this life changing – and lifesaving – book about how everything great and influential starts with one small step. Here’s another that you can apply directly to our industry (and others.) Build up from there.
44. Start locally. Former U.S. Speaker of the House Tip O’Neill famously coined the phrase, All politics is local. Today, through access to social media within the privacy of one’s home (consider the impact of Facebook on the current Middle East uprisings,) one can say All influence is local. But you can also truly start locally – in your own neighborhood or community.
45. Once you find your footing, seek out a national or international platform. But today, there’s really no reason to hem yourself in by geographic boundaries. With the internet location is almost beside the point.
46. Prepare an elevator speech. What is it that you do and how do you distinguish yourself from the thousands of others who profess to do the same thing? A brief summary is often much more influential than a longwinded retelling of one’s resume. Start here.
47. What is your brand? These are still the best 3886 words on the subject.
48. Be consistent. Make sure that the things you are doing, the choices you make, are consistent with your personal brand, the message you want to get across.
49. OK now it’s your turn! Don’t see something here you feel belongs on this list? Here’s your chance to influence me – and each other – by adding your own favorites to this list by leaving a comment below! Looking forward to hearing what you have to say.
In Search of another Type of Architect January 29, 2011
Posted by randydeutsch in architect types, BIM, change, collaboration, essence, identity, the economy, transformation, transition.Tags: ARCHITECT magazine, collaboration, empathy, ENFP, ENTJ, Myers-Briggs
23 comments
It sometimes seems as though there are two types of architects: those doing architecture and those leaving comments online.
Lately, a number of my own comments left at various sites seem to stop the flow of the discussion thread.
They’re conversation-ending comments.
Is it me? The equivalent of my comment’s breath?
Is it something I said?
Or is it my Type?
I believe the best commenters (and architects) play well with others – they reference each other’s comments, build on them, politely beg to differ.
And they politely beg others to respond.
Their comments move the discussion forward.
Mine seem to just sit there like a ton of bricks. Anchoring the discussion the way a chunk of concrete anchors wiseguys at the bottom of the lake.
As though to say, um, thanks for sharing (not.)
Take for example this comment that I left at AIA’s new flagship publication, Architect Magazine.
The article is entitled “A Difficult Character” about how, when a leadership consultant reviewed the Myers-Briggs tests of 100 architects, he discovered there really is an “architect type” — and maybe a difficult one.
The big finding of the article is that the most frequent type among the architects was ENTJ — extraversion, intuition, thinking, and judging. ENTJs accounted for a whopping 31 percent of the architects that the consultant tested, despite the very low frequency of the type (estimated at 1.8 percent) within the general population.
The article is well-written and engaging. I just thought it was strange that it didn’t acknowledge earlier research that seemed to contradict – or inform – its findings.
So I said as much in my comment:
Posted by: randydeutsch | Time: 1:26 PM Wednesday, January 19, 2011
When Donald W. MacKinnon conducted his famous Myers-Briggs tests on architects in the 1950s and 1960s (published in In Search of Human Effectiveness) he found the vast majority of successful, self-actualized, creative architects to be ENFPs. Our apparent transitioning from FPs to TJs over the past half-century raises two questions: 1. Had architects with less pedigree (read: success, esteem, creativity, self-actualization) been tested 50 years ago would they have likewise exhibited a preference for ENTJ? and 2. Our organizations, profession, industry and world all demand a greater ability to work collaboratively, in an integrated manner: perhaps we would be better off with ENFP’s perception and empathy – two qualities in high demand (and, it appears, low inventory) when working on collaborative, integrated teams?
Is it possible to report your own comment as offensive?
That comment hit the ground with a major thud and pretty much put an end to what had been an otherwise interesting and energized online discussion.
You can still hear the echoes in the corridors of online comments everywhere.
The irony, of course, is that my comment was pure ENTJ: technically accurate, flawlessly judgmental, completely logical,
And not at all what the discussion needed at that moment.
It lacked perception and cooperation.
What was needed at that moment was a classically ENFP response: one that exhibited empathy.
One that perceptively, and collaboratively, worked well with the commenters who came before – to assure that there would be commenters who came after.
Soul Searching for another Type
Type Talk, along with Please Understand Me, are the 2 best books I have come across that describe the different personality “preferences” or types.
Type Talk’s chapter headings pretty well sum up the essence of each type:
ISTJ Doing What Should Be Done
ISFJ A High Sense of Duty
INFJ An Inspiration to Others
INTJ Everything Has Room For Improvement
ISTP Ready to Try Anything Once
ISFP Sees Much But Shares Little
INFP Performing Noble Service to Aid Society
INTP A Love of Problem Solving
ESTP The Ultimate Realist
ESFP You Only Go Around Once in Life
ENFP Giving Life an Extra Squeeze
ENTP One Exciting Challenge After Another
ESTJ Life’s Administrators
ESFJ Hosts and Hostesses of the World
ENFJ Smooth-Talking Persuaders
ENTJ Life’s Natural Leaders
Architects, by and large, are natural leaders. And leadership is something we could use a great deal more of right now.
But when you dig down a bit into what makes ENTJs who they are – what makes them click – largely has to do with their need for control.
And control is not something in great demand today.
In fact, it may go a long way to explain some of the frustration of architects who are unwilling to collaborate – whether by sharing their BIM models, participating on integrated teams or even sharing their work and responsibilities with colleagues.
Work, more and more, is occurring simultaneously – requiring lateral thinking – not in a linear fashion.
And that hurts.
And is incredibly draining. All that psychic energy spent trying to get such an unseemly and messy world to line up.
Architects have long been order makers – not order takers.
But life more and more is unpredictable and unrelenting.
Architects are a bit like Mickey Mouse as the sorcerer in the cinematic animation Fantasia.
We can’t help ourselves from wanting the world to stand on command, in some orderly way.
But nonetheless can’t seem to mop quickly enough to hold back the deluge.
Which reminds me of a favorite quote from F. Scott Fitzgerald’s The Great Gatsby:
“I felt that I wanted the world to be in uniform and at a sort of moral attention forever; I wanted no more riotous excursions with privileged glimpses into the human heart.”
Architects who show a preference for ENTJ want the world to be in uniform and at a sort of moral attention forever.
And you know, the world is just not cooperating.
Can ENTJs become ENFPs?
The short answer is: Yes.
Long ago, when I first took the Myers-Briggs assessment, I had been assessed as an ENFJ.
But not long after I noticed that many of the world’s most creative architects were ENFPs.
So I wanted to become one myself.
I put myself through a crash course of sorts. One of the things I did was to catch myself when I was passing judgment, to stop, take a deep breath, and substitute a more general – and hopefully helpful – observation or perception instead.
I tried to show more empathy than criticism whenever possible.
In fact, for years I taught a segment of a graduate level professional practice course where I purposefully assisted lifelong ENFJs and ENTJs who wanted to become ENFPs.
When I retested I was sure enough an ENFP and have remained one ever since.
Except for the times I revert, such as when reading through a great discussion thread and I feel compelled to leave an ENTJ-type comment.
It’s that part of me that wants the world to be in uniform and at a sort of moral attention forever.
And you know, I may be collaborating, but the world’s just not cooperating.
Architects 2Zebras Celebrates 2Years January 2, 2011
Posted by randydeutsch in architect, architecture industry, change, creativity, employment, optimism, possibility, survival, the economy, transformation.Tags: AIA National, anniversary, ARCHITECT magazine, blog, Wordpress
2 comments
Looking back, 2010 was a pretty amazing year for Architects 2Zebras.
The 81 Reasons Why There Has Never Been a Better Time to Be an Architect post immediately went viral, reposted on dozens of sites around the world, including for a time on the AIA National website. To this day several people view this post from as far flung places as Hungary and Japan.
In July, ARCHITECT magazine generously featured both this blog, and my other blog, in a Screen Grabs feature article.
And best of all, you came back again and again despite my not having always delivered on my promise: to uplift while I inform.
Here are the posts and pages that got the most views in 2010:
1
81 Reasons Why There Has Never Been a Better Time to Be an Architect February 2010
36 comments
2
107 Reasons Why You, Architect, Matter June 2010
3 comments
3
about
8 comments
4
55 Ways to Help You Evolve as an Architect May 2010
7 comments
5
A Heartbreaking Book of Staggering Genius: One Architect’s Detour of Duty September 2010
7 comments
My birthday is July 5, the day after Independence Day, so I get to celebrate an extra day every year. So it is only natural that I would celebrate the birth of this blog the day after another holiday: New Years Day.
WordPress, ‘Zebra’s host, sent out an email this morning identifying some of this blog’s highlights over the past year:
- · In 2010, you wrote 30 new posts, growing the total archive of this blog to 69 posts.
- · Your busiest day of the year was February 26th.
- · The most popular post that day was 81 Reasons Why There Has Never Been a Better Time to Be an Architect.
- · The top referring sites in 2010 were linkedin.com, facebook.com, twitter.com, architecture.myninjaplease.com, and architechnophilia.blogspot.com.
- · Some visitors came searching, mostly for “change,” “architect” and “to be optimistic about something.”
What WordPress failed to mention is that I did not always deliver on this last count.
It has been a hard year for many architects. I have been out of work for nearly a year and there are times when the state of the economy gets to me – someone who considers himself an eternal optimist.
My previous post was indicative of this state of mind. While several readers wrote to me – by email, or on LinkedIn – that what I said in that post was largely accurate, the vast majority found it to be depressing.
It is never my intention to add to anyone’s misery – I thought I was just stating it as I see it.
I was wrong.
I can see now, through WordPress’s stats, that no one visits my site after searching for “just the facts,” “reality” or “to be pessimistic about something.”
One of my resolutions for 2011 is to be, as always, honest with you and true to myself, but not at the expense of providing hope, pertinent information and sharing my normally optimistic outlook.
There is a world of good out there – and in each and every one of us.
I’ll do my best in the coming year to share with you resources, insights and knowledge that is growth promoting, nurturing and, whenever possible, inspiring.
That’s my pledge to you.
Thanks for stopping by. I hope to see you here again soon.
Have a happy, healthy, prosperous and creatively fulfilling 2011!
Randy
Randy Deutsch AIA, LEED AP
It is the Enviable Architect who gets to Stay on Deck and Burn October 27, 2010
Posted by randydeutsch in Ambiguity, architect types, architecture industry, career, change, identity, survival, the economy, transformation.Tags: change, Elizabeth Bishop, passion, poetry
3 comments
This post will introduce a very short poem.
One that I feel perfectly captures the predicament architects find themselves in today.
But first, a few words about change.
As in What will it take for architects to change?
Let’s start by removing the word “change.”
Changing the word change.
Architects don’t like the word any more than anyone else.
Change itself is stressful and just the word alone has been known to raise one’s blood pressure.
And fight or flight response.
So what will it take for architects to evolve?
In order to transform, the pain of remaining the way we are has to be stronger than the pain of doing things differently.
From what I have seen and heard, architects have reached their pain threshold.
We’re crying Uncle.
Ready for the next step in our ongoing evolution.
Bring on the Next Age.
The next stage in our development.
Is architecture a burning platform?
The term burning platform in business parlance means immediate and radical change due to dire circumstances.
Radical change in architects only comes when survival instincts trump comfort zone instincts.
When making major decisions or solving major problems a sense of urgency is required to achieve one’s goals.
Despite the hardships we face and have faced for the past several years, most of us have felt more of a numbness than any real urgency.
As though our eyes were transfixed on a nearby fire.
When it is we ourselves who are engulfed in flames.
Architects who would like an excuse to stay on deck
Thinking about architects and our situation today reminded me of a poem I’ve long loved.
A poem by one of the 20th century’s most esteemed poets – a poet’s poet – Elizabeth Bishop.
The poem is entitled Casabianca.
Four sentences.
Goes like this:
…
Casabianca
Love’s the boy stood on the burning deck
trying to recite `The boy stood on
the burning deck.’ Love’s the son
stood stammering elocution
while the poor ship in flames went down.
Love’s the obstinate boy, the ship,
even the swimming sailors, who
would like a schoolroom platform, too,
or an excuse to stay
on deck. And love’s the burning boy.
…
If one would judiciously liken the poor boy in the poem to the architect today.
And substitute the boy’s burning love for the architect’s passion.
The poem could be about the architect’s inability to describe, explain and justify their relevance – while crisis ensues all around.
Crisis of identity, of economy, you name it.
Who we are. What we are.
Where we belong. Whether we belong.
The poem would then be structured from the individual, into the world, returning to the architect in the final line.
As with the architect’s creative process, the lens of this poem widens from the architect to everything else and then, finally, back to the architect.
Something we often forget, and don’t give ourselves enough credit for:
Architecture begins and ends with the architect.
I know. There’s no architecture without a willing client.
And someone has to build the darned thing.
But while the building may belong to the world at large, architecture largely remains in our domain.
The poem’s build from the poor boy – and then back to the burning boy – is what makes this poem a whole, complete and memorable work of art.
Something the architect (stammering elocution) knows a little about.
I really miss architecture.
I envy you who despite all give it your all every day.
For it is the enviable architect who gets to stay on deck and burn.
Making a Case for the Value of Architecture October 14, 2010
Posted by randydeutsch in books, career, change, employment, optimism, possibility, pragmatism, survival, the economy, transition.Tags: a case for architecture, Architecture for Humanity, Down Detour Road, Eric J Cesal
5 comments
I’d like to share with you a personal letter from the author of Down Detour Road: An Architect in Search of Practice, featured here in a previous post. Eric Cesal’s words are eloquent, earnest and heartfelt. And his approach to architecture and life inspires and for me represents hope and salvation so many architects today are in search of. Thank you Eric. Eric writes:
Thank you so much for your very kind and generous review. It is a great thrill to know that my small book is resonating with at least a few people. It began as a series of disjointed thoughts on architecture, and through the support and prodding of many, evolved into what it is.
I’m still in Port au Prince, if you’re curious. We have an office of about 15 people and are working hard at school reconstruction, among other things. I’ve been here 8 months now, with only a few days off sputtered here and there. Its been a surreal thing to watch the book come out and gain traction while I’m here entrenched in Haiti’s recovery. The book and its course seem very distant to me now. I haven’t written much about my experiences here, owing to an inability to get appropriate space from the situation. I don’t know how you write without reflection, and I don’t know how you reflect at the heart of a disaster. We’re all here with our whole heart and its tough to imagine stepping away enough to write anything meaningful.
I did want to elaborate on something you mentioned in your review, specifically on your suggestion that my work in Haiti is somehow a detour from a normal course of practice. I’m referring specifically to the line “Architects who are considering doing a tour of duty helping the world in some selfless way while they wait out the Great Wake.” I’m not sure if you were exactly implying that that’s what I am doing, but truthfully I’m not really waiting out anything anymore, because I’m exactly where I need to be.
The title as metaphor, was really meant to suggest that unemployment was a detour – from the normal expected life of architects. That may seem strange, in that many architects have come to expect long bouts of unemployment as a necessary fact of life. But I was also, at some level, trying to argue that we shouldn’t expect such things. That we should treat unemployment, wage suppression, and general professional dissatisfaction as aberrations in what should be the life of an architect. If we really believe in what we’re doing, we should believe in its value and treat it as such.
I view my move to Haiti, and the work that I’m doing here, as the high expression of the ideals espoused in the book. I believe that I am here making a case for the value of architecture and its relevance on the planet as it exists today. I don’t believe that someone would need to move to Haiti to do so, but I had a certain flexibility in my life that the book’s publishing made possible, so I moved forward with the decision. Similarly, my work on the Katrina reconstruction was not a detour or a distraction, but an attempt to find for myself where architecture’s value lies. In no small way, I believe that the work that Architecture for Humanity is doing in Haiti (and everywhere else, for that matter), makes the case for the small practitioner doing residential work in rural middle America. It identifies architects as responsible citizens, adept problem solvers, and true professionals.
In that sense, I’m not waiting out anything. I have already moved past the Great Wake at a personal level. I have a job, a mission and a family of truly wonderful architects that I work with.
My editor and I went back and forth many times about the sub-title. “In Search of Work” “In Search of Meaning” “In Search of a Job” were all considered. Ultimately, “Practice” won out because that was really what I was searching for and that is ultimately what I found in the end. At the story’s close, I hadn’t found a job, the earthquake hadn’t happened, and I was still, in some literal way, sitting around. But I had found something: a way to practice. A way to understand what architecture was and how to do it. Not in some external, universal way, but in a way that worked for me, a way that allowed me to sleep at night and not feel like I had wasted the last ten years of my life.
Barring some unforeseen event (and to be honest, Haiti can give you plenty of those) I don’t plan on coming back to the U.S. anytime soon, or practicing anything within the conventional world of architecture. Even if the architecture job market were to recover tomorrow, I don’t think that I would feel any draw to come back. My architecture is here, among the survivors. Hope that makes sense.
Thanks again,
Eric
A Heartbreaking Book of Staggering Genius: One Architect’s Detour of Duty September 25, 2010
Posted by randydeutsch in architect, architect types, architecture industry, books, career, change, employment, identity, management, optimism, questions, reading, software architects, the economy, transformation.Tags: Architecture for Humanity, Cameron Sinclair, dave eggers, Down Detour Road, Eric J Cesal, Great Wake, Haiti, MacArthur fellowship, out of work architects, The Huffington Post, The MIT Press, unemployed architects
9 comments
Today’s post will be brief: I have a presentation to edit and packing still to do. But I would be remiss in leaving town without first letting you in on a brand new book that I just read that I predict will take you and the architecture profession by storm. Before reading further, grab your wallet. You’ll need it by the time you get to the sixth line of this book review.
…
The book title: Down Detour Road: An Architect in Search of Practice
The author: Eric J. Cesal
Why you never heard of him: He’s a recent architecture graduate with 5 years experience as an intern and has built little.
Why that shouldn’t matter: You will be hearing a lot more of and from Eric J. Cesal.
The consensus: This may well be the best book by and for architects ever written. And (to my wife’s chagrin) I own and have read them all.
What the book will set you back: $14.93 ($21.95 + tax if you happen upon it in a bookstore, like I did. See “chagrin” above.)
Who should read this book: Out of work architects. Architects thinking of leaving the profession. Architects who have left the profession but want back in. Former architects who have left the profession for good but on deep, dark nights lie sleepless in bed wondering if they made a wise choice. Neighbors of out of work architects who wonder why they wear a tie when taking the dog out for a walk. Anyone who has ever had to wear a tie. Katherine Darnstadt would like this book. Parents who find their recent grads living once again under their roof. Or in their tent. Employers. Architect’s spouses, friends, relatives and roommates. Architects who think they might have a story to tell but question whether anyone will care to listen. Architects who are considering doing a tour of duty helping the world in some selfless way while they wait out the Great Wake. Architects who think they may be the next to be let go. Architects who sometimes wish they were the next to be let go. Architects who read architecture blog posts in hopes of finding someone who deeply, passionately understands their situation. Architects.
Why you should get it: This book speaks to you where you hurt. Cesal is wise beyond his 31 years (33 today) and whip smart. He knows what matters and he (and no doubts his talented editors) cut to the chase.
Why you should get it now: The sooner you read it, the sooner we’ll all be out of this mess; the sooner you’ll decide to stick it out in architecture; the sooner you’ll find a place for yourself in this new world.
Author’s espoused purpose in writing the book: “We want to find ways for the architecture profession to prosper as our world economy transitions.” p. 42
Why you should read it: Cesal wrote the book during a period of unemployment. Nearly every architect – employed, underemployed and unemployed – can relate.
Why else you should read it: Cesal names the Great Recession the Great Wake.
What will linger long after you’re done reading the book and give it to your colleague to read: The author’s voice.
What this book could also be used for: Like a commonplace book that soldiers used to carry around with them for reassurance and companionship on the front lines, you can keep this book nearby on your own detour of duty.
Why I love the book: Interjected throughout the book are short personal essays describing the author growing up, personal incidents and events that helped shape the architect/ author/ artist/ humanitarian he has become today. I love how the book captures timely subjects (the co-opting of our title by others) and timeless ones. I am most impressed by the way the author maintains a line of thought, without jumping around from subject to subject: a real feat and welcome revelation in contemporary writing. Like the late, great architect and author Peter Collins, Cesal asks hard questions and isn’t afraid to linger in them until he offers a solution.
Why this book may not be appropriate for all audiences: There’s an excruciatingly painful scene involving a tooth being pulled. Alcohol plays a part in a number of chapters.
The author’s eye for detail: How Cesal knew the recession had reached his city: “The coffee shop I usually passed by seemed to have too many people in it.”
Why I think Eric J. Cesal is architecture’s answer to Dave Eggers: Down Detour Road: An Architect in Search of Practice is A Heartbreaking Work of Staggering Genius if it were written for architects.
Favorite passage from the book: The author’s attempt to find work at a temp agency. (p.117) Priceless.
The author’s education: Three master’s degrees in four years: business administration, construction management and architecture from Washington University in St Louis.
What book you might compare Down Detour Road with: During the deep recession of the 1970’s we had Harris Stone’s incomparably endearing and well-illustrated Workbook of an Unsuccessful Architect (available here for a penny.) But let there be no doubt: Down Detour Road is our age’s Let Us Now Praise Famous Men by Walker Evans and James Agee. This book is our The Worst Hard Time: The Untold Story of Those Who Survived the Great American Dust Bowl.
Someone famous the author hangs with but doesn’t once mention in the book (very classy): Cameron Sinclair, co-founder and ‘chief eternal optimist’ (CEO) for Architecture for Humanity.
Representative quote from the book: “For all the things I had intended my life to be, for all of the things I thought I would be doing at 31, I was sitting in the dirt, on the side of an empty, unlit road, jobless, homeless, cold and hungry, lusting after a street sign.”
The author’s solution: Cesal recommends that we have to come to some hard truths about the limits of what we do “and then leap beyond those boundaries.” He goes on to describe 10 types of architects.
What are the ten architect types he writes about? The financial architect; The value architect; The risk architect; The paid architect; The idea architect; The knowing architect; The named architect; The citizen architect; The green architect; The sober architect. He refreshingly doesn’t over-use capital letters and dedicates a chapter to each architect type.
What it says on the dust jacket: As the world redesigns and rebuilds in the face of economic and ecological crises, unprecedented numbers of architects are out of work. What does this say about the value of architecture? That is the question that confronted architect Eric Cesal as he finished graduate school at the onset of the worst financial meltdown in a generation. Down Detour Road is his journey: one that begins off-course, and ends in a hopeful new vision of architecture.
Like many architects of his generation, Cesal confronts a cold reality. Architects may assure each other of their own importance, but society has come to view architecture as a luxury it can do without. For Cesal, this recognition becomes an occasion to rethink architecture and its value from the very core. He argues that the times demand a new architecture, an empowered architecture that is useful and relevant. New architectural values emerge as our cultural values shift: from high risks to safe bets, from strong portfolios to strong communities, and from clean lines to clean energy.
This is not a book about how to run a firm or a profession; it doesn’t predict the future of architectural form or aesthetics. It is a personal story—and in many ways a generational one: a story that follows its author on a winding detour across the country, around the profession, and into a new architectural reality.
Where you can find the author today: Port-au-Prince, managing and coordinating Architecture for Humanity’s design and reconstruction initiatives in Haiti until 2012.
No, really, where can you find him: You can find him here. But seriously, he lives in Haiti with a family of two dogs, 11 chickens, 5 cats and a goat named Newfie. Read more about it in the Huffington Post here.
What’s next up for the author: As Cesal explains on his webpage, “Two projects are currently in slow, agonizing, one-sentence/week progress: NCARB & I, a chronicle of architectural licensing, and Lets Just Finish These Beers and Go, a semi-autobiographical romp about how to become an architect while making every self-defeating effort you can.”
What does the word “detour”mean in the book’s title: de·tour, n.
1. A roundabout way or course, especially a road used temporarily instead of a main route.
2. A deviation from a direct course of action.
Likelihood that the book will be made into a movie: Very good odds. I’m not a betting man but I’d bet on it.
Final thoughts: Someone get this guy a MacArthur Genius Grant. And a second one to The MIT Press for having the foresight and gumption for publishing this staggering piece of exceptional writing from an otherwise little known entity. Cesal may very well be doing wonderful, necessary work in Haiti but we very much need him here back home with us.
The quickest way to get the book in your possession: Steal it from an architect in the coffee shop. Or click here
What to do while you wait for your copy of the book to arrive: Tell everyone you know to read Down Detour Road: An Architect in Search of Practice.
…
A Heartbreaking Book of Staggering Genius: One Architect’s Detour of Duty by Randy Deutsch AIA, LEED AP 2010
62 Reasons to be Optimistic (and 18 to still be Pessimistic) September 15, 2010
Posted by randydeutsch in architect, architecture industry, career, change, creativity, employment, management, optimism, possibility, pragmatism, survival, sustainability, technology, the economy, transition.Tags: AEC industry, Bondy Studio, Donald Trump, Google, NBC, Olson Kundig Architects, positive psychology, positivity, The Apprentice
9 comments
Not since my post from last year 32 Things to be Optimistic About Right Now have I tackled this subject head-on.
It’s about time.
That’s not to say I have avoided it altogether. I have addressed the positive side of practice on a number of occasions, not always to positive reception.
I was having a great conversation the other day with my good friend, architectural illustrator and e-book publisher, Bruce Bondy, when I noticed how up-beat he sounded.
I started paying attention to not only what he said but the number of positive things he mentioned, despite the general gloom in the economy right now.
He was positively optimistic – and it was admittedly contagious.
There’s scientific research that backs a 3-to-1 “positivity ratio” as a key tipping point where, essentially, it takes 3 good experiences to block out one bad one.
A 3:1 ratio of positive statements or experiences to negative ones is considered the ideal for staying optimistic.
This ratio answers the question for many of how you can be generally positive and optimistic while maintaining some negative emotions and thoughts.
The following list roughly reflects this ideal ratio.
Agree or not – just by reading the lists here you have done your part today in remaining positive and optimistic.
Here are 62 absolutely fresh, upbeat and practical reasons to be positive (and 18 to still be pessimistic) about our chances of recovering, enduring or otherwise surviving this recession as individuals, organizations, profession and industry.
I would love to hear – optimistic or pessimistic – reasons of your own, by leaving a comment below.
Let’s get the pessimistic out of the way first (a commenter’s brilliant suggestion.)
There are times of course when it is advisable to be pessimistic, and we don’t have to look far to find them. Being pessimistic at times gives you an insight to your problems and situation by allowing you to realistically assess challenges, obstacles and roadblocks you may face which otherwise you might overlook – by being overly-optimistic. After all, you wouldn’t want an overly optimistic commander taking you into the war zone underestimating the enemy or one so paralyzed by indecision they end up doing nothing.
Pessimistic
- We are seeing firms close that were once great, however amicably, due to economic pressures
- How can we get reciprocity in other states if we can’t get an NCARB certificate because the firms we once worked for – who can vouch for our tenure – no longer exist?
- Career stage: Being a mid-career professional – at no fault of one’s own
- Salary: Finding oneself too costly, too expensive, for most firms
- Finding one has not kept up with technology – and while that wasn’t a hazard in the past, it is an indictment against you today
- Statistics: Research shows once unemployed over 6 months – the odds are against you finding employment
- Compensation: If you made a good living before – one might rightfully doubt finding employment that would come anywhere close to what you made before
- Flexibility: If you had a great deal of freedom in your previous position – chances are under these circumstances that it is unlikely that sense of freedom would continue
- If well-rounded; firms seem to be looking, when they look at all, for experts, not generalists (thought see anexception below)
- M&A: Large conglomerates are buying-up well-established design firms, firms that helped give the profession variety, diversity and high profile design. In M&A news, according to Archinect, Stantec is on a tear. The mega-A/E company announced recently that it will acquire Burt Hill — just weeks after similar news about acquiring Anshen + Allen. Who will be next?
- Construction: Contractors are hiring graduates right out of school – potentially resulting in, or adding to the likelihood of, a lost generation
- Unemployed architects may never find work in the profession and be forced to leave, not to return
- Knowledge transfer: A great deal of knowledge and experience goes out the door with them
- Phil Read (Phil Read!) leaving HNTB (what is this world coming to?)
- Many architecture firms continue to shed staff and struggle to keep the lights on
- Ownership transition: Aging owners ready to monetize on their business, who in the past passed their practice on to the next generation internally, increasingly result in more acquisition activity because younger architects are not interested or in the position to buy.
- Intuition: This time around just “feels” different than any other downturn – very hard to compare it and therefore manage or act on it
- Being human: Even the best leader cannot maintain optimism in the midst of layoffs, salary reductions, increased workloads, missed payroll or bounced pay-checks.
Note: The following are optimistic without being rah-rah. And no qualifiers are necessary: these are not cautiously-, rationally-, pragmatically-, realistically- or conservatively-optimistic. They’re just:
Optimistic
- Experience: We ourselves are the reason to be optimistic – our training and experience have gotten us to where we are – and will also provided us with the tools and best practices to confront these changes
- Change: It’s all about change – and we’re not immune to it
- Resolve: We will design our way out of this
- We’re creative, resourceful, when it comes to seeking solutions, and this situation is no exception
- Training: We’re trained as problem solvers – we can solve this problem
- We needed a course correction; this situation provided us with the opportunity to change
- Change was imminent – something our industry has been wrestling with for ages
- Determination: This gives a chance to see what we are made of, how strong is our resolve
- An opportunity to look at our convictions – what it is we are really good at, what it is we believe in, what we ought to be putting our energies into, what really matters to us and to others – and to drop what isn’t as important
- Transparency: A chance for firms to share as much information as possible with each other, be transparent and open book – compare notes – not size each other up
- Our industry and profession has changed in the past – and will again
- Provides a chance for firm leaders to leverage the talents of those who work for them that otherwise may never have been tapped
- Design Excellence: The world will always need good design
- Owners will continue to need someone to sign and seal exceptional documents
- There are problems – such as retrofitting suburbs – that really only an architect can tackle
- Rest: This down time allows us to restore our energy and creativity
- Much-needed time to define and refine the current standards of care for our profession
- A chance to give to others – to help others out who may be in need
- The profession is no doubt smaller – but as the constant exchange of information makes the profession feel smaller, more accessible and manageable – we’re more likely to hear from and learn from each other
- Jobs: Everyday there are more and more jobs listed – and not just in NY and California
- Thawing: Word on the street, from developers, is that banks are freeing up loans for development
- Owners: Our clients are more and more cautiously optimistic
- You have to be optimistic to be in this profession
- Funding: Google Invests $86 Million In Low-Income Housing
- Governance: Great leadership opportunities and hope for greater voice and influence: More and more architects, such as Stefano Boeri, Italian architect in Milan and editor-in-chief of Abitare, announce plans to run for public office.
- Green design: Sustainability is no longer a specialty or added service and is on the verge of going mainstream and becoming standard procedure
- Olson Kundig Architects had an ad recently where they were seeking “Generalists Needed” in Seattle, WA
- Technology: There are iPhone apps for our profession and industry – including apps that allow us to read and CAD and Revit models and now “Buildings” – an iPhone app that help you find local architecture
- Marketing: The economic downturn has allowed us to refocus our energies on marketing, determine what it is that distinguishes us, and put it into words and images; to become better marketers of ourselves
- Selling: We’ve learned from the downturn how to make what we sell – which as a service is largely invisible – visible and tangible and therefore more likely to deliver
- Competition: The increase in competition and dearth of new projects has opened us to new markets and project types that otherwise may have remained outside our comfort zone
- The current situation itself, and all it entails, has widened our comfort zone considerably
- The truth is that nobody really knows what will happen next; why side with the negative?
- Correction: The optimistic scenario is that the recession is correcting the excesses of the euphoric bubble years, when the global economy was on an unsustainable path.
- Efficiency: We’re ushering in a new era of doing more with less
- Stabilizing effect: Instability leads inevitably to stability
- Green saplings: Optimists see the recession as a forest fire that clears out dead brush, making room for new growth.
- Progress: A lot of what we’re doing now would have been impossible even five years ago.
- Start-ups: There are a number of new firms and new ventures started because of this downturn, including completely new business models
- Global practice: Things look more optimistic if you adopt an international perspective
- Education and training: Those remaining or returning to school will be more highly educated forces when they return to practice
- Cost of materials: Prices on many materials are down after many years of climbing
- Recessions clean out the excess of past boom periods
- Registration and licensure: A recession results in an increase in individuals applying to take the Architect Registration Examination (ARE) to better position themselves in the workforce.
- Educators: A recession results in an increase in individuals applying to architecture programs and schools
- Sustainability: More people taking the LEED exam to give them the leg up when things pick up again
- More stabilized workforce: Many architecture firms have seen a leveling-off of the need to shed staff resulting in some stability
- M&A: We’re seeing some interesting mergers brought about by strategy and the need to fill specific niche needs as much as by the economy, such as the combining of OWP/P with Cannon Design.
- Learning: Professionals have had more time to learn and to catch-up on continuing education
- The lull has allowed some professionals to share information with the rest of us in the form of videos, webcasts, white papers and tutorials that we otherwise may never have benefitted from
- Helping-hand: Downsizing provides colleagues with the opportunity to secure another position for these individuals at other firms – the chance to contribute, help out, give and give back. A year later those individuals would often as not tell me ‘it was the best thing that happened to them.’
- Leadership: More leaders avoid mincing words, painting a false picture and putting spin on what is not know, while rising to the opportunity to be truthful, tell the truth, good or bad, be authentic in words and actions, will go a long way to assuaging what otherwise can be a devastatingly difficult time for some
- Doing this provides the right person with an incredible opportunity to lead
- And to (re)build trust
- Access to information: Accurate information about our profession and industry is right at our fingertips 24/7 – this was not always the case.
- Communication: The situation we find ourselves in forces you to communicate more frequently with others, showing you how connected you really are and how much you rely on one another; a valuable lesson lost on those who operate exclusively within their comfort zone
- Higher performance: Most people can sense a change in themselves when around optimistic people, feeling motivated, inspired and energized. That’s almost reason enough to be optimistic and be around optimistic people.
- This time around provided us with the chance to learn from our mistakes and move on.
- Resilience: Treat this as an opportunity to show your resilience.
- Attitude: As difficult as it might be to stomach, realize that “this too shall pass.” Remind yourself that there will be other challenges, that this is one among many and that you never went into your chosen field because it was easy. On some level you understood how difficult it would be. And that you were equal or better than the difficulties it entailed and that would ensue.
- Mindset: Without blame or recrimination, see this as an opportunity to face the situation with acceptance and peace.
- A sign: Recognize that pain of any type is to give us a message. Once you got the message, stop dwelling in the pain. See this situation as a sign that things, as they existed, were not sustainable. Come to realize that situations that present challenges have been brought to you so that you may learn and become more aware of your strength, resilience, ingenuity and ability to overcome.
Bonus item: Donald Trump and Co. are returning for a 10th season of NBC’s “The Apprentice.” In a new twist on the reality competition, this season’s 16 candidates have all been hit hard by the current economic downturn – and there is not one architect in the bunch. A sign of the times? You decide.
BTW 62 – the number of reasons to be optimistic – is the same number Edward De Bono used in his book entitled, Creativity Workout: 62 Exercises to Unlock Your Most Creative Ideas, a book that encourages you to make connections, think beyond your peers, recognize possibilities and create opportunities.
Not a bad place to start in keeping your 3-to-1 ratio intact.

