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Architecture’s Star Making Machinery April 17, 2011

Posted by randydeutsch in architect, architecture industry, books, career, change, technology.
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7 comments

A couple things I came across in the mail last week got me thinking about my start as an architect…and whether there’s any real, lasting importance with rubbing shoulders with famous folks.

And whether the way we go about rubbing shoulders today, however different from the past, changes anything.

We could talk about what it means to be an architect today vs. 30 years ago, or wherein power in the industry resides.

But at a time when the term “starchitects” has anything but positive connotations, what value does it have, in terms of one’s career, to have access to well-known, publically recognized architects today?

My mail, in other words, got me wondering whether architects are better off today with the social access we have vs. the way we went about meeting the well-known in years past.

Two Items of Note

You may have already seen the two items I’m referring to in the mail or online.

One item, the current (April 2011) issue of Metropolis Magazine celebrates the past 30 years by taking a look back at architecture movements.

And, the other,

The East edition of the ARCHITECT’S NEWSPAPER (04.06.2011) takes a nostalgic look back at the New York think tank, the Institute for Architecture and Urban Studies (IAUS), which you are probably most familiar with by Oppositions magazine, the journal put out by IAUS between 1973 and 1984 and talked about ever since.

After grad school, I arrived in Princeton NJ at the tail end of Opposition’s reign, just as Steven Holl’s Pamphlet Architecture was gaining popularity.

Working as an architect by day, I attended Princeton University architecture school lectures at night, where it was not unusual to find oneself in the same room, sometimes seated in the same row, as Diana Agrest, Stanford Anderson, Alan Colquhoun, Francesco Dal Co, Peter Eisenman, Kurt W. Forster, Kenneth Frampton, Mario Gandelsonas, K. Michael Hayes, Fred Koetter, Rem Koolhaas, Léon Krier, Mary McLeod, Rafael Moneo, Martin Pawley, Colin Rowe, Denise Scott Brown, Jorge Silvetti, Bernard Tschumi or Anthony Vidler.

Dean Robert Maxwell would introduce the evening’s speaker, then would seemingly sleep through the entire talk, only to awaken at the right moment, rise to the lecturn, recite a perfect, insightful, witty summary of the presentation and ask if there were any questions at which time someone would invariably raise his hand and say he had one, then go on to ask a question that was almost as long as the presentation and that almost always contained the word “contentious.”

It was school after all. For many soon-to-be architects, school represented the most likely place they’d find themselves in the presence of famous architects.

Today we have Facebook

On the weekends, I’d head into New York City, to visit galleries or attend a book reading. One particular book signing stands out from this time: at Rizzoli in NYC attended by Robert Stern, Philip Johnson among many others, all seated at separate tables, signing fresh copies of their Rizzoli books for starry-eyed architects.

Handing him a book I had brought with me from home, I asked Peter Eisenman to “deconstruct” his signature (which he did, remarkably, without so much a skipping a beat, as though I had just asked him for the time.) I had everybody sign my book of architect interviews because I was too poor at the time to buy each of their books.

In Princeton, I twice lived in or next to Michael Graves. When I first arrived in Princeton, I lived in his former office that had just been converted back into a rental apartment. The landlord, only days prior to my arrival, had painted over a Graves mural on one of the walls, saying that the tenant had defaced the property by drawing on the walls. I spent  the better part of the next year attempting to restore the Graves mural to its original condition.

The unit’s best feature was a wall made up of 75 white painted cubes that Graves created in which I displayed my bounty from the previous summer abroad (books, sweaters, Aldo Rossi espresso maker, etc.) comprising at the time all of my earthly possessions.

A couple years later, I lived next door to Graves – in fact, we shared a driveway. The house he had designed for himself was on the rear of the property where I rented. Like Nick Carroway in The Great Gatsby, I would find myself from time to time a guest at one of his lavish parties.

At the time, this was novel. Today, it would be considered stalking.

Prior to my arrival, Graves was known in Princeton as The Kitchen King for his series of inspired rear lot modern house additions, and had won the Fargo-Moorhead cultural center bridge design competition, which he had ostensibly designed years earlier in my then walk-in closet.

When friends would visit, I’d take them to see Graves’ house additions – Benacerraf, Snyderman, et al – which you could only do at the time by walking into people’s backyards, then run for your life when the homeowners came to the door.

Today, that would be trespassing.

Graves’ tea kettle had just come out and while known previously as one of the original Whites, he was still making a name for himself, signing autographs in local housewares shops in Palmer Square and appearing in Dexter shoe ads (which you can still purchase today, on eBay, for a mere $7.49)

I would sit in on Graves’ lecture course on campus and on Thursday nights, head home and watch for his car in the driveway, ostensibly so he could catch that week’s episode of thirtysomething. Anyway, his lectures would always end at 8:30PM, he would arrive at his door at 8:59PM and his TV would turn on moments later. (I’m only saying.)

It was a heady time

Just as there are guides for those who want to be a famous actor or slightly famous author, there are a disproportionally large number of books for those who want to become a famous architect: here and here and here, where, according to author Garry Stevens, successful architects owe their success not so much to creative genius as to social background and a host of other factors that have very little to do with native talent.

Even when the architect is oozing with brains and talent, as in the case of Jeanne Gang, FAIA, of Studio Gang, we have to ask how much of their success has to do with social factors?

For example, since Gang had not ever designed a high-rise before Aqua, let alone an 82-story tower in Chicago’s downtown, how much did it help that she and the building’s developer, James Loewenberg of the Magellan Development Group, first met in 2004 while seated together at a Harvard alumni dinner?

2004: the same year Facebook was founded.

Yesterday we had Harvard, Today we have LinkedIn

How many have “stars” among their contacts who at any other time in history would have seemed unapproachable – but today, online – seem almost to be within reach?

How many find themselves from time to time conversing with a well-known talent in blog comment strings, in online forums, on Facebook, by email, texting and on Twitter?

For example, in my hometown Bruce Mau is a neighbor and attends local events like everyone else.

Am I more likely to get a chance to talk to him before or after an event – or online via social media? What do you think?

All of this was unthinkable 30 years ago. The proximity social media affords us to players in our field ought to create opportunities that architects didn’t have before.

Do you agree?

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The Gifts of a Son of an Architect March 13, 2011

Posted by randydeutsch in books, career, change, creativity, fiction, identity, nonfiction, possibility, reading.
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4 comments

Before having kids I decided I was neither going to push them in the direction of architecture nor, if they showed interest at any time, discourage them from pursuing it as a career. I’d wait for them to show an interest in something and when they did help make it available to them to explore and study as they saw fit. Less of a catalyst than an enabler, the interest had to come from them.

When it comes to which career a child pursues: How much is nature and how much nurture?

I realized that this was a largely irrelevant question after attending my 10 year high school reunion, where I discovered that the vast majority of my graduating class had rejected their first (or sometimes second or third) career choice in favor of another. I wasn’t going to sweat what my kids became obsessed with when they were 9, 10 or even 15.

That said, if my son had chosen architecture as a career path, it would have meant, in part, that my frequent absences, long nights working and preoccupations with all-things-architecture wouldn’t have left a bad aftertaste for him. It would have been an affirmation of my career choice as though to say, “what intrigues you intrigues me. I want to give it a try.”

My observations about architects and their sons is not new.

There was of course the film MY ARCHITECT: A Son’s Journey written by Nathaniel Kahn, son of Louis Kahn.

Saif Gaddafi, considered by some to be the most powerful son of Libyan leader Colonel Muammar Gaddafi, is an architect. 

Jesus was the son of a middle-class, highly educated architect, according to a new book.

Frank Lloyd Wright’s son and architect, John Lloyd Wright, invented Lincoln Logs in 1918, and practiced extensively in the San Diego.

My own son showed an early interest in art, but not architecture. A few years back, when I was working at Adrian Smith-Gordon Gill Architecture, I took Simeon to spend the day with me up in their studio. Surrounded by some of the most interesting and intriguing models of high-rises being designed and built anywhere in the world, he sat beside me the entire day not looking up once from his book – Catcher in the Rye. Either he  had no real interest in architecture or, more likely, the  book had him mesmerized.

When Simeon was 10 he painted a series of acrylic paintings that were impressive by any standards, not just his proud parent’s. But his interest turned out to be in the subject matter – African animals – and not the artistic media, and his involvement in painting waned as soon as he outgrew his interest in animalia.

Of late, he has taken-up photography and glass art – at both of which he excels.

He also blogs. He and a friend purport to review “EVERYTHING EVER MADE” at The Greatest Review.

I’ll watch a DVD with him and afterwards ask him what he thought, and like most teens he’ll say “it was fine.”

Later that night I’ll log onto his site and read a 1200 word incisive critique of the film that is sharp, entertaining and, in some cases, especially critical of his father’s taste in films.

He may not care for Shakespeare, but his reviews of Shakespeare plays and film adaptations have influenced other film reviewers, who tell him so in their comments.

Even his enlightening list of top Radiohead albums got me to rethink my favorites.

My relationship with my son reminds me most of architect Gunnar Birkerts’s relationship with his son, the literary critic, Sven Birkerts.

Gunnar, because of his long career in Michigan, not far from where I was born and raised; because of his metaphoric architecture; and because he was a visiting critic at University of Illinois in the early 1980’s when I was in school there.

His son, Sven, interestingly enough didn’t follow in his father’s footsteps but in every way is as accomplished in his chosen field, of literary criticism and as an essayist, best known for his book The Gutenberg Elegies as well as others.

It is as though Sven had to blaze his own trail so as not to be extinguished by the shadow cast by his domineering architect father.

Like sons, daughters of architects often have to find their niche as well.

A son’s birthday wish list

My son, Simeon, turned 16 today. A few weeks back he emailed a list of things he wanted for his birthday to his mother, and she forwarded the list to me. Of all his creations so far – the cleverly designed but painfully slow award winning Pinewood Derby cars, the paintings, glass art and blogs – I think his birthday wish list is his greatest creation to date and that of which I am most proud.

I think he would be mortified if he knew I was posting it (probably why he sent it to my wife and not to me) but as in so many cases, I would rather ask for forgiveness than permission. I intend no harm in sharing this with you.

No matter how he decides to spend his life, anyone who has created such a list before turning 16 is on track to live a rich, fulfilling inner life. Writing, art and social media gives him a chance to share that inner life with others.

I especially like item j) below. I hope you do so as well.

From: Simeon

To: Mom

Sent: Saturday, February 26, 2011 5:44 PM

Subject: Birthday Presents

It seems like M. really wants to get me Halo: Reach and I’m not really sure why because I continuously tell her that it wasn’t on my original list and that if I wanted a video game it would be that one but otherwise I don’t necessarily have a particular need for it.

Here’s a list of some things that I’d like for my birthday that don’t have to be ordered from the internet and would simply require someone to drive her to Borders or something: but if she’s gotten Halo already then maybe this could be more suggestions for you guys or other people or something like that. Not saying you need to get all this stuff………… just some suggestions for individual things.

Books:

Anything by Hermann Hesse (except Siddhartha, Steppenwolf, or Damien)

Everything by John Steinbeck (except the one’s I already have which are lined up consecutively on my bookshelf)

Big books that we don’t own; like Moby Dick or Don Quixote or War and Peace or a copy of Anna Karenina with a less feminine cover

The Possessed or The Idiot by Dostoevsky

Anything by Jean-Paul Sartre

Anything by George Orwell (except the obvious two that I’ve read already)

Anything by Thomas Mann

The Rebel by Albert Camus

Amerika or The Castle by Franz Kafka

Anything by Jack Kerouac (except On The Road)

Anything by Kurt Vonnegut (except Slaughterhouse-Five and Cat’s Cradle)

Franny and Zooey by J D Salinger

Anything I’m forgetting by an author I like

Movies:

The Trial- Orson Welles version

Othello- Orson Welles version

War and Peace- Russian version from the 1960s

Some posters would be nice; like the ones I listed in the previous e-mail. I’d like one for Apocalypse Now or Grand Illusion or The Third Man or There Will Be Blood or Chimes at Midnight (Falstaff) because I like those movies and the posters look cool.

Music:

I have enough music

Guitar stuff:

Any guitar pedal that’s not a “Distortion” or a “Wah-Wah” pedal, because those are the two I have. Preferably a pedal that changes the guitar’s octave (“Whammy” pedal or “octave changer”) or just a pedal that has multiple effects to choose from on it. Ask a guitar guy and he’ll probably know what I’m talking about. Or any other pedal really, just not a Distortion or Wah Wah pedal. It’s been something I’ve wanted for a long time but I’ve never gotten around to it and this, above most other things on the list, would probably be the one thing that’ll be the most fun/engaging/distracting/fun for me to use.

Another guitar (relatively cheap “Stratocaster”?)

Gift Cards:

Borders

Starbucks

Don’t get me anything to GameStop or any major stores like Target or Sports Authority because you know I’m not going to spend it for a year or so probably.

Quick recap:

a) Obscure/hard to find movies

b) Many Books

c) Guitar Pedals that aren’t “Distortion” or “Wah-Wah”

d) Movie Posters

e) Money

f) Clothing that may appeal to me (example: has a picture of someone I revere on it/band I like/comedic phrase or pun or something)

g) All of the above

h) other things you can think of because this is all I can come up with.

i) Not video games/electronics/accessories or decorations of any kind unless listed above/anything I might not care for but could be useful to someone else like say for example a light-up Ipod speaker

j) yeah.

 

Sincerely, 

Your Son, 

Simeon

 

P.S. Most of the stuff I’d like for my birthday. Some other stuff too. I’ll e-mail that later.

Amazon.com: DigiTech Whammy Pedal Re-issue with MIDI Control: Musical Instruments $199

Amazon.com: Halo Reach: Xbox 360: Video Games

Amazon.com: Sony MDR-XD200 Stereo Headphones: Electronics

Amazon.com: The Trial: Anthony Perkins, Orson Welles, Jeanne Moreau, Romy Schneider, Elsa Martinelli, Suzanne Flon, Akim Tamiroff, Madeleine Robinson, Arnoldo Foà, Fernand Ledoux, Michael Lonsdale, Max Buchsbaum, Max Haufler: Movies & TV

Amazon.com: Apocalypse Now Poster German 27×40 Marlon Brando Martin Sheen Robert Duvall: Home & Garden

Amazon.com: The Third Man Poster Movie F 11×17 Joseph Cotten Orson Welles Alida Valli Trevor Howard: Home & Garden

Amazon.com: There Will Be Blood Poster C 27×40 Daniel Day-Lewis Paul Dano Kevin J. O’Connor: Home & Garden

Amazon.com: John Steinbeck Art Poster Print by Jeanne Stevenson, 18×24: Home & Garden

Amazon.com: Hermann Hesse’s Magister Ludi (Previously published as the Glass Bead Game) (9780553055559): Hermann Hesse: Books

Amazon.com: Beneath the Wheel (9780312422301): Hermann Hesse, Michael Roloff: Books

Amazon.com: Narcissus and Goldmund: A Novel (9780312421670): Hermann Hesse, Ursule Molinaro: Books

Amazon.com: The Devils: The Possessed (Penguin Classics) (9780140440355): Fyodor Dostoyevsky, David Magarshack: Books

Amazon.com: The Idiot (9780375702242): Fyodor Dostoevsky, Richard Pevear, Larissa Volokhonsky: Books

Amazon.com: Grand Illusion Poster Movie B 11×17 Jean Gabin Dita Parlo Pierre Fresnay Erich von Stroheim: Home & Garden

Amazon.com: Paper poster printed on 12″ x 18″ stock. Battleship Potemkin 1905: Home & Garden

Amazon.com: Chimes at Midnight Poster Movie French (11 x 17 Inches – 28cm x 44cm): Home & Garden

Boss OC-3 SUPER Octave Pedal and more Guitar Effects at GuitarCenter.com.

Amazon.com: Behringer SF300 Guitar Distortion Effect Pedal: Musical Instruments

James Joyce Dark T-Shirt – CafePress

Hemingway literature retro portrait t-shirt from Zazzle.com

Hemingway Men’s Tshirt – Customized from Zazzle.com

Fyodor Dostoyevsky Tee Shirt from Zazzle.com

And if we don’t end up finding this:

Albert says Absurd ! Tee Shirts from Zazzle.com

Do Architects Have the (Mindset) to Face the Future? March 1, 2011

Posted by randydeutsch in architect, architecture industry, BIM, books, career, change, identity, technology, the economy, transformation.
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1 comment so far

Here is your future.

Do you know where your mindset is?

And do you have the right mindset to face your future?

The future was presented to us the other day in the form of a PDF.

That is, as the future will unfold according to Building Futures’ “The Future for Architects?” the result of a year’s inquiry and research into the future of architectural practice.

Here are some of the takeaways from this cautionary study:

  • Architecture is “a profession that has an unenviable reputation for being notoriously insular and more focused on what it can offer than what its client wants.
  • Smaller practices expressed a resistance to integrated technology such as BIM.
  • Technology is a more significant driver for larger practices – and an essential tool required to compete.
  • The vast majority of the demand side of the profession (clients and consultants) could see design slipping further down the pecking order in the next fifteen years.
  • Building technology is becoming increasingly more complex, so much so that design work is increasingly being carried out by subcontractors
  • The concept of the architect as a technician who composes all the constituent parts of a building that are designed by the subcontractors was widely thought to be a realistic vision of the future
  • The architectural profession unfortunately does not view itself as part of the wider construction industry, and that this was a fundamental value that needs to change
  • Whoever carried the risk would drive the design, and so in shying away from taking on risk architects are diminishing their ability to influence design outcomes.
  • Many saw the label ‘architect’ as restrictive and as creating barriers between themselves and other professions such as planning and urban design.

Interestingly, students and graduates of engineering were more positive about their education process, and said they felt well integrated into the other built environment professions – putting them in a good position to lead the design team.

Victimized or energized

How do we know that their findings are accurate?

We don’t.

But when you look at their two previous studies – Practice Futures 2005 is an update to The Professionals’ Choice, a 2003 Building Futures publication that examined the future of the built environment professions – they predicted everything correctly.

Only the global economic crisis wasn’t anticipated.

“The Future for Architects?” calls itself a speculative exploration of the imminent changes likely to affect the industry over the next fifteen years whose stated purpose is for “generating scenarios, cautionary tales and alternative futures to stimulate discussion and debate rather than perfect answers.”

To read more about the ongoing aims of the project click here, and to download their new mini-publication click here.

Whether you feel powerless and victimized by these changes, or empowered and energized by them, will have something to do with your age, status and position within your organization.

But more importantly, it has something to do with how you see yourself – as someone who is seen as being intelligent and having the answers.

Or, instead, as someone who is open to learning.

The Big Idea

On this last point, I’ve been thinking lately about Carol Dweck who’ll be visiting one of my kid’s schools here in Winnetka, Illinois USA in the coming weeks.

Her book, Mindset, is a familiar fixture in our household having spent time on just about every coffee table, night stand and otherwise flat surface in the house at one time or another.

Dweck, professor of psychology at Stanford, like the hedgehog has one idea – but it is a BIG one.

I’ve written about Dweck and her big idea in my other blog.

Here’s her big idea:

She proposes that everyone has either a fixed mindset or a growth mindset.

And that determines how we succeed at work and in life.

Her idea has huge implications for how organizations professionally develop their employees, and the way design professionals go about professionally developing themselves.

Fixed Mindset

A fixed mindset is one in which you view your talents and abilities as fixed. In other words, you are who you are, your intelligence and talents are fixed, and your fate is to go through life avoiding challenge and failure.

So an architect with a fixed mindset would have rigid thinking, be set in their ways, practice their profession as a tradition with conventions that are time-tested, unvarying and inflexible.

For architects with fixed mindsets, architecture has to be practiced a certain way otherwise they will not be able to protect the health, welfare and safety of people who inhabit their buildings. You can see how architects, through education, training and practice, could develop fixed mindset attitudes concerning practice and the damage this attitude inflicts on us and those we work with.

Architects with a fixed mindset tend to

1. focus on proving that they have fixed knowledge or expertise in one area instead of focusing on the process of learning and

2. avoid difficult challenges because failing on these could cause them appear less knowledgeable

Their disregard of learning and challenge hinders their performance which in turn hinders their professional development of knowledge, skills and abilities.

Growth Mindset

A growth mindset, on the other hand, is one in which you see yourself as fluid, a work in progress.

Your fate is one of growth and opportunity.

An architect with a growth mindset recognizes that a change of mind is always possible and even welcome.

Note that this isn’t about positive and negative thinking – but about fixed and growth mindsets.

According to the dictionary, a mindset is an established set of attitudes held by someone.

When it comes to your career, which mindset do you possess?

How to develop a growth mindset

The good news, says Dweck, is that mindsets are not set.

At any time, you can learn to use a growth mindset to achieve your goals.

This is perhaps the best reason to read Mindset.

In the book Dweck tells how we can develop a growth mindset and improve our lives and the lives of those around us.

To change from a fixed to a growth mindset, follow these four steps:

Step 1. Learn to hear your fixed mindset “voice.”

Step 2. Recognize that you have a choice.

Step 3. Talk back to it with a growth mindset voice.

Step 4. Take the growth mindset action.

For those familiar with cognitive theory, you may recognize some similarities. For more detail, look here.

For us visual types, here’s an illustration that effectively describes the differences between the fixed and growth mindsets.

We’ll all need a growth mindset if we’re to meet the challenges facing the future for architects.

Despite the steps listed above, I cannot think of a more important first step than reading this book.

What it Means to be an Architect Today December 26, 2010

Posted by randydeutsch in Ambiguity, career, employment, identity, possibility, questions, reading, the economy, transformation, transition.
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16 comments

I saw the best architects of my generation destroyed by idleness, starving hysterical naked,

dragging themselves through the vacant-lotted streets at dawn looking for an angry commission,

angleheaded architects burning for the ancient heavenly connection to the starry dynamo in the machinery of night…

What does it mean to be an architect in 2011?

For every architect putting the finishing touches on a set of construction documents, or starting a design study for a prospective client, there’s one thinking outside the bun.

And another reading this for free at the public library.

The U.S. Bureau of Labor Statistics says between 6 and 13% of architects are out of work.

The 53% of architects who are actually out of work believe these numbers are accurate.

The vast majority of working architects are severely underemployed, focused on getting work, marketing their own or their firm’s services.

The vast majority of architects, in other words, are now working in marketing.

Taking-on work outside their comfort zone.

Whether beneath them or above them, work of an altogether different caliber.

Like an actor, architects are awaiting call-backs. Waiting to be called back by the firm that let them go.

In the mean time, architects are driving cabs, working at Lowes.

Masters in Architecture now means we’re becoming masters of another art: the art of losing.

Tracking unemployment is logistically difficult, requiring a great deal of manpower, according to AIA chief economist Kermit Baker.

47,500 unemployed architects hired full-time by AIA and NCARB to track unemployment in the industry. 

Finding themselves in new, unfamiliar situations with people they hardly know and – digging deep into their bag-of-tricks – making the most of it.

Architects in retail hawking e-readers and housewares.

Architects moving across the country, or out of the country away from their families, to help pay their kids’ expenses.

Asking not what the AIA can do for them; asking what they can do for the AIA.

In the midst of such astounding lack of loyalty, remaining loyal to their calling and their muse.

Getting used to being “between projects” and any of a dozen other euphemisms for having been – for a loss of another euphemism – shitcanned.

Not waiting to see who will take the lead in the green movement.

Asking not what the world can do for them; asking what they can do for the planet.

Would-be architects turning their eyes and education to the gaming industry.

To pay back their student loans.

Notwithstanding, with 12 high school applicants for every 1 undergraduate architecture slot, it would seem that architects are gamblers from the start.

Architects working for food conglomerates, driving forklifts, putting furniture together.

Architects working for food.

Applying for positions that will go to exact matches – down to the hair follicle color.

Or to no one.

Job applicants asked to undertake DNA testing – to see if they’re an exact match for the position.

Architects who will gladly work “pro-bono” just to stay in the game are still rejected because they’re “too expensive.”

Questioning the wisdom of being a generalist.

Architects of lakefront manses taking-on basement renovations.

Gladly taking-on basement renovations.

Questioning the wisdom of being a specialist.

Or the wisdom of having sought and ultimately attained that Theory of Architecture advanced degree.

Is it possible that they don’t know that the phrase “pro-bono” means “free?”

2008 tested your mettle. As did 2009. 2010 tested your mettle. So will 2011.

If architecture is a calling, how come the phone doesn’t ring?

Maybe there’s an opening for mettle-testers?

Architects selling life insurance to other architects.

Who void their policies by killing themselves.

Who kill themselves by losing their sense of humor.

Who lose their sense of humor from dealing with former colleagues who are now selling insurance.

While women are getting paid 75 cents to the dollar, architects are getting paid 25 cents to the dollar.

Women architects are finally getting paid the same amount as men.

Justice after all.

Trying to find a way to monetize 30 years of professional working experience.

Otherwise known in the industry as a job.

 To be hit when you’re down by those who belittle what we do.

To lay there flailing and writhing.

And they still don’t hire you.

You still owe money to the money to the money you owe.

You remember being so busy a few years ago that you might have committed some lines to paper, or said some things to a colleague, that you now regret.

You remember thinking at the time that you would change when things finally slowed down.

 Coming to the slow realization that what you had been practicing all these years was a luxury that few could afford.

Or need.

To be an architect means to be at once both fragile and all-powerful.

To go from under-utilized to over-committed on a dime.

Or for a dime.

Wondering how on earth we – at this time in our lives – are supposed to reinvent ourselves.

Where to start?

Who, to be competitive now, must consider themselves certified-virtual construction-lean-accredited-design/build-BIM-IPD-VDC-LEED experts.

To be experts at everything means that we’re…generalists?

Find yourself humming Eric Clapton’s Nobody Knows You When You’re Down and Out.

To be an architect today means to start over. Every day.

Able-bodied, talented, smart and eager young interns sitting this one out in the penalty box in perpetuity, for the sole reason that they are able-bodied, talented, smart, eager and young.

I get my hands on a dollar again, I’m gonna hang on to it till that eagle grins.

Starting over means to see with beginner’s eyes – because we’re reentering a new economy, a new profession, firms with new organizational structures.

To be an architect today means to consult, to borrow space, workstation and another’s air.

To be a product procured by means of a purchase order over being retained as a professional service.

Wondering if you’d be better off moving to Canada where there are purported to be more jobs (and where it is also purported to be warmer in winter.)

Or get up and move to NY or CA because it seems that these are the only places with job listings.

To understand that the current decline is the most severe and will probably take the longest to recover, but that the profession will recover nevertheless if the past is any predictor of the future.

And to wonder if the past is any predictor of the future.

Where design architects find themselves for the first time in the minority of all “architects” including computer, business and IT.

To adjust expectations so that pay, benefits and seniority are no longer primary drivers in your job pursuit.

To be wary of the easy temptation of cynicism.

To be underrepresented, ill-prepared and overlooked.

Always the bridesmaid. Never the bride.

For whom the phrase “the gray hairs are the first to go” used to mean you’re going bald.

It is as much about who you know now as what you know.

Network, reach-out, get involved. But to make any inroads you’re going to have to pave your own way.

Notice phrases such as “skeleton staff,” “trending downward” and “where’s dinner coming from?” have mysteriously entered your vocabulary.

And words like “salary” have disappeared.

All the tools in your toolbox. And nowhere to use them.

Beating against the current of a veritable ocean of regulatory design requirements.

While taking-on water.

So we beat on, boats against the current, borne back ceaselessly into the past.

Otherwise we sink.

To be an architect means to persevere.

To do all one can, each day, to hold on and not let go.

Learning to persevere from American Indians.

Learning from cancer survivors.

To not give up, no matter how bleak.

To maintain your sense of humor.

To keep things in perspective.

To remain resourceful.

Ready to take-on whatever assignment you are offered.

Whatever comes your way.

To not lose heart when you find that you have lost rank.

To work hard at creating communities: of practice, of hope.

But also just of belonging.

That’s what it means to be an architect today.

 (Apologies to Allen Ginsberg)

It is the Enviable Architect who gets to Stay on Deck and Burn October 27, 2010

Posted by randydeutsch in Ambiguity, architect types, architecture industry, career, change, identity, survival, the economy, transformation.
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3 comments

This post will introduce a very short poem.

One that I feel perfectly captures the predicament architects find themselves in today.

But first, a few words about change.                    

As in What will it take for architects to change?

Let’s start by removing the word “change.”

Changing the word change.

Architects don’t like the word any more than anyone else.

Change itself is stressful and just the word alone has been known to raise one’s blood pressure.

And fight or flight response.

So what will it take for architects to evolve?

In order to transform, the pain of remaining the way we are has to be stronger than the pain of doing things differently.

From what I have seen and heard, architects have reached their pain threshold.

We’re crying Uncle.

Ready for the next step in our ongoing evolution.

Bring on the Next Age.

The next stage in our development.

Is architecture a burning platform?

The term burning platform in business parlance means immediate and radical change due to dire circumstances.

Radical change in architects only comes when survival instincts trump comfort zone instincts.

When making major decisions or solving major problems a sense of urgency is required to achieve one’s goals.

Despite the hardships we face and have faced for the past several years, most of us have felt more of a numbness than any real urgency.

As though our eyes were transfixed on a nearby fire.

When it is we ourselves who are engulfed  in flames.

Architects who would like an excuse to stay on deck

Thinking about architects and our situation today reminded me of a poem I’ve long loved.

A poem by one of the 20th century’s most esteemed poets – a poet’s poet – Elizabeth Bishop.

The poem is entitled Casabianca.

Four sentences.

Goes like this:

Casabianca

Love’s the boy stood on the burning deck
trying to recite `The boy stood on
the burning deck.’ Love’s the son
stood stammering elocution
while the poor ship in flames went down.

Love’s the obstinate boy, the ship,
even the swimming sailors, who
would like a schoolroom platform, too,
or an excuse to stay
on deck. And love’s the burning boy.

If one would judiciously liken the poor boy in the poem to the architect today.

And substitute the boy’s burning love for the architect’s passion.

The poem could be about the architect’s inability to describe, explain and justify their relevance – while crisis ensues all around.

Crisis of identity, of economy, you name it.

Who we are. What we are.

Where we belong. Whether we belong.

The poem would then be structured from the individual, into the world, returning to the architect in the final line.

As with the architect’s creative process, the lens of this poem widens from the architect to everything else and then, finally, back to the architect.

Something we often forget, and don’t give ourselves enough credit for:

Architecture begins and ends with the architect.

I know. There’s no architecture without a willing client.

And someone has to build the darned thing.

But while the building may belong to the world at large, architecture largely remains in our domain.

The poem’s build from the poor boy – and then back to the burning boy – is what makes this poem a whole, complete and memorable work of art.

Something the architect (stammering elocution) knows a little about.

I really miss architecture.

I envy you who despite all give it your all every day.

For it is the enviable architect who gets to stay on deck and burn.

Making a Case for the Value of Architecture October 14, 2010

Posted by randydeutsch in books, career, change, employment, optimism, possibility, pragmatism, survival, the economy, transition.
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5 comments

I’d like to share with you a personal letter from the author of Down Detour Road: An Architect in Search of Practice, featured here in a previous post. Eric Cesal’s words are eloquent, earnest and heartfelt. And his approach to architecture and life inspires and for me represents hope and salvation so many architects today are in search of. Thank you Eric. Eric writes:

Thank you so much for your very kind and generous review.  It is a great thrill to know that my small book is resonating with at least a few people.  It began as a series of disjointed thoughts on architecture, and through the support and prodding of many, evolved into what it is.

I’m still in Port au Prince, if you’re curious.  We have an office of about 15 people and are working hard at school reconstruction, among other things.  I’ve been here 8 months now, with only a few days off sputtered here and there.  Its been a surreal thing to watch the book come out and gain traction while I’m here entrenched in Haiti’s recovery.  The book and its course seem very distant to me now.  I haven’t written much about my experiences here, owing to an inability to get appropriate space from the situation.  I don’t know how you write without reflection, and I don’t know how you reflect at the heart of a disaster.  We’re all here with our whole heart and its tough to imagine stepping away enough to write anything meaningful.

I did want to elaborate on something you mentioned in your review, specifically on your suggestion that my work in Haiti is somehow a detour from a normal course of practice.   I’m referring specifically to the line “Architects who are considering doing a tour of duty helping the world in some selfless way while they wait out the Great Wake.”  I’m not sure if you were exactly implying that that’s what I am doing, but truthfully I’m not really waiting out anything anymore, because I’m exactly where I need to be.

The title as metaphor, was really meant to suggest that unemployment was a detour – from the normal expected life of architects.  That may seem strange, in that many architects have come to expect long bouts of unemployment as a necessary fact of life.  But I was also, at some level, trying to argue that we shouldn’t expect such things.  That we should treat unemployment, wage suppression, and general professional dissatisfaction as aberrations in what should be the life of an architect.  If we really believe in what we’re doing, we should believe in its value and treat it as such. 

I view my move to Haiti, and the work that I’m doing here, as the high expression of the ideals espoused in the book.  I believe that I am here making a case for the value of architecture and its relevance on the planet as it exists today.  I don’t believe that someone would need to move to Haiti to do so, but I had a certain flexibility in my life that the book’s publishing made possible, so I moved forward with the decision.  Similarly, my work on the Katrina reconstruction was not a detour or a distraction, but an attempt to find for myself where architecture’s value lies.  In no small way, I believe that the work that Architecture for Humanity is doing in Haiti (and everywhere else, for that matter), makes the case for the small practitioner doing residential work in rural middle America.  It identifies architects as responsible citizens, adept problem solvers, and true professionals.

In that sense, I’m not waiting out anything.  I have already moved past the Great Wake at a personal level.  I have a job, a mission and a family of truly wonderful architects that I work with.

My editor and I went back and forth many times about the sub-title.  “In Search of Work” “In Search of Meaning” “In Search of a Job” were all considered.  Ultimately, “Practice” won out because that was really what I was searching for and that is ultimately what I found in the end.  At the story’s close, I hadn’t found a job, the earthquake hadn’t happened, and I was still, in some literal way, sitting around.  But I had found something: a way to practice.  A way to understand what architecture was and how to do it.  Not in some external, universal way, but in a way that worked for me, a way that allowed me to sleep at night and not feel like I had wasted the last ten years of my life. 

Barring some unforeseen event (and to be honest, Haiti can give you plenty of those) I don’t plan on coming back to the U.S. anytime soon, or practicing anything within the conventional world of architecture.  Even if the architecture job market were to recover tomorrow, I don’t think that I would feel any draw to come back.  My architecture is here, among the survivors.  Hope that makes sense.

Thanks again,

Eric

A Heartbreaking Book of Staggering Genius: One Architect’s Detour of Duty September 25, 2010

Posted by randydeutsch in architect, architect types, architecture industry, books, career, change, employment, identity, management, optimism, questions, reading, software architects, the economy, transformation.
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9 comments

Today’s post will be brief: I have a presentation to edit and packing still to do. But I would be remiss in leaving town without first letting you in on a brand new book that I just read that I predict will take you and the architecture profession by storm. Before reading further, grab your wallet. You’ll need it by the time you get to the sixth line of this book review.

The book title: Down Detour Road: An Architect in Search of Practice

The author: Eric J. Cesal

Why you never heard of him: He’s a recent architecture graduate with 5 years experience as an intern and has built little.

Why that shouldn’t matter: You will be hearing a lot more of and from Eric J. Cesal. 

The consensus: This may well be the best book by and for architects ever written. And (to my wife’s chagrin) I own and have read them all.

What the book will set you back: $14.93 ($21.95 + tax if you happen upon it in a bookstore, like I did. See “chagrin” above.)

Who should read this book: Out of work architects. Architects thinking of leaving the profession. Architects who have left the profession but want back in. Former architects who have left the profession for good but on deep, dark nights lie sleepless in bed wondering if they made a wise choice. Neighbors of out of work architects who wonder why they wear a tie when taking the dog out for a walk. Anyone who has ever had to wear a tie. Katherine Darnstadt would like this book. Parents who find their recent grads living once again under their roof. Or in their tent. Employers. Architect’s spouses, friends, relatives and roommates. Architects who think they might have a story to tell but question whether anyone will care to listen. Architects who are considering doing a tour of duty helping the world in some selfless way while they wait out the Great Wake. Architects who think they may be the next to be let go. Architects who sometimes wish they were the  next to be let go. Architects who read architecture blog posts in hopes of finding someone who deeply, passionately understands their situation. Architects.

Why you should get it: This book  speaks to you where you hurt. Cesal is wise beyond his 31 years (33 today) and whip smart. He knows what matters and he (and no doubts his talented editors) cut to the chase.

Why you should get it now: The sooner you read it, the sooner we’ll all be out of this mess; the sooner you’ll decide to stick it out in architecture; the sooner you’ll find a place for yourself in this new world.

Author’s espoused purpose in writing the book: “We want to find ways for the architecture profession to prosper as our world economy transitions.” p. 42

Why you should read it: Cesal wrote the book during a period of unemployment. Nearly every architect – employed, underemployed and unemployed – can relate.

Why else you should read it: Cesal names the Great Recession the Great Wake.

What will linger long after you’re done reading the book and give it to your colleague to read: The author’s voice.

What this book could also be used for: Like a commonplace book that soldiers used to carry around with them for reassurance and companionship on the front lines, you can keep this book nearby on your own detour of duty.

Why I love the book: Interjected throughout the book are short personal essays describing the author growing up, personal incidents and events that helped shape the architect/ author/ artist/ humanitarian he has become today. I love how the book captures timely subjects (the co-opting of our title by others) and timeless ones. I am most impressed by the way the author maintains a line of thought, without jumping around from subject to subject: a real feat and welcome revelation in contemporary writing. Like the late, great architect and author Peter Collins, Cesal asks hard questions and isn’t afraid to linger in them until he offers a solution.

Why this book may not be appropriate for all audiences: There’s an excruciatingly painful scene involving a tooth being pulled. Alcohol plays a part in a number of chapters.

The author’s eye for detail: How Cesal knew the recession had reached his city: “The coffee shop I usually passed by seemed to have too many people in it.”

Why I think Eric J. Cesal is architecture’s answer to Dave Eggers: Down Detour Road: An Architect in Search of Practice is A Heartbreaking Work of Staggering Genius if it were written for architects.

Favorite passage from the book: The author’s attempt to find work at a temp agency. (p.117) Priceless.

The author’s education: Three master’s degrees in four years: business administration, construction management and architecture from Washington University in St Louis.

What book you might compare Down Detour Road with: During the deep recession of the 1970’s we had Harris Stone’s incomparably endearing and well-illustrated Workbook of an Unsuccessful Architect (available here for a penny.) But let there be no doubt: Down Detour Road is our age’s Let Us Now Praise Famous Men by Walker Evans and James Agee. This book is our The Worst Hard Time: The Untold Story of Those Who Survived the Great American Dust Bowl.

Someone famous the author hangs with but doesn’t once mention in the book (very classy): Cameron Sinclair, co-founder and ‘chief eternal optimist’ (CEO) for Architecture for Humanity.

Representative quote from the book: “For all the things I had intended my life to be, for all of the  things I thought I would be doing at 31, I was sitting in the dirt, on the side of an empty, unlit road, jobless, homeless, cold and hungry, lusting after a street sign.”

The author’s solution: Cesal recommends that we have to come to some hard truths about the limits of what we do “and then leap beyond those boundaries.” He goes on to describe 10 types of architects.

What are the ten architect types he writes about? The financial architect; The value architect; The risk architect; The paid architect; The idea architect; The knowing architect; The named architect; The citizen architect; The green architect; The sober architect. He refreshingly doesn’t over-use capital letters and dedicates a chapter to each architect type.

What it says on the dust jacket: As the world redesigns and rebuilds in the face of economic and ecological crises, unprecedented numbers of architects are out of work. What does this say about the value of architecture? That is the question that confronted architect Eric Cesal as he finished graduate school at the onset of the worst financial meltdown in a generation. Down Detour Road is his journey: one that begins off-course, and ends in a hopeful new vision of architecture.

Like many architects of his generation, Cesal confronts a cold reality. Architects may assure each other of their own importance, but society has come to view architecture as a luxury it can do without. For Cesal, this recognition becomes an occasion to rethink architecture and its value from the very core. He argues that the times demand a new architecture, an empowered architecture that is useful and relevant. New architectural values emerge as our cultural values shift: from high risks to safe bets, from strong portfolios to strong communities, and from clean lines to clean energy.

This is not a book about how to run a firm or a profession; it doesn’t predict the future of architectural form or aesthetics. It is a personal story—and in many ways a generational one: a story that follows its author on a winding detour across the country, around the profession, and into a new architectural reality.

Where you can find the author today: Port-au-Prince, managing and coordinating Architecture for Humanity’s design and reconstruction initiatives in Haiti until 2012.

No, really, where can you find him: You can find him here. But seriously, he lives in Haiti with a family of two dogs, 11 chickens, 5 cats and a goat named Newfie. Read more about it in the Huffington Post here.

What’s next up for the author: As Cesal explains on his webpage, “Two projects are currently in slow, agonizing, one-sentence/week progress: NCARB & I, a chronicle of architectural licensing, and Lets Just Finish These Beers and Go, a semi-autobiographical romp about how to become an architect while making every self-defeating effort you can.”

What does the word “detour”mean in the book’s title: de·tour, n.

1. A roundabout way or course, especially a road used temporarily instead of a main route.

2. A deviation from a direct course of action.

Likelihood that the book will be made into a movie: Very good odds. I’m not a betting man but I’d bet on it.

Final thoughts: Someone get this guy a MacArthur Genius Grant. And a second one to The MIT Press for having the foresight and gumption for publishing this staggering piece of exceptional writing from an otherwise little known entity. Cesal may very well be doing wonderful, necessary work in Haiti but we very much need him here back home with us.

The quickest way to get the book in your possession: Steal it from an architect in the coffee shop. Or click here

What to do while you wait for your copy of the book to arrive: Tell everyone you know to read Down Detour Road: An Architect in Search of Practice.

A Heartbreaking Book of Staggering Genius: One Architect’s Detour of Duty by Randy Deutsch AIA, LEED AP 2010

62 Reasons to be Optimistic (and 18 to still be Pessimistic) September 15, 2010

Posted by randydeutsch in architect, architecture industry, career, change, creativity, employment, management, optimism, possibility, pragmatism, survival, sustainability, technology, the economy, transition.
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9 comments

Not since my post from last year 32 Things to be Optimistic About Right Now have I tackled this subject head-on.

It’s about time.

That’s not to say I have avoided it altogether. I have addressed the positive side of practice on a number of occasions, not always to positive reception.

I was having a great conversation the other day with my good friend, architectural illustrator and e-book publisher, Bruce Bondy, when I noticed how up-beat he sounded.

I started paying attention to not only what he said but the number of positive things he mentioned, despite the general gloom in the economy right now.

He was positively optimistic – and it was admittedly contagious.

There’s scientific research that backs a 3-to-1 “positivity ratio” as a key tipping point where, essentially, it takes 3 good experiences to block out one bad one.

A 3:1 ratio of positive statements or experiences to negative ones is considered the ideal for staying optimistic.

This ratio answers the question for many of how you can be generally positive and optimistic while maintaining some negative emotions and thoughts.

The following list roughly reflects this ideal ratio.

Agree or not – just by reading the lists here you have done your part today in remaining positive and optimistic.

Here are 62 absolutely fresh, upbeat and practical reasons to be positive (and 18 to still be pessimistic) about our chances of recovering, enduring or otherwise surviving this recession as individuals, organizations, profession and industry.

I would love to hear – optimistic or pessimistic – reasons of your own, by leaving a comment below.

Let’s get the pessimistic out of the way first (a commenter’s brilliant suggestion.)

There are times of course when it is advisable to be pessimistic, and we don’t have to look far to find them. Being pessimistic at times gives you an insight to your problems and situation by allowing you to realistically assess challenges, obstacles and roadblocks you may face which otherwise you might overlook – by being overly-optimistic. After all, you wouldn’t want an overly optimistic commander taking you into the war zone underestimating the enemy or one so paralyzed by indecision they end up doing nothing.

Pessimistic

  1. We are seeing firms close that were once great, however amicably, due to economic pressures
  2. How can we get reciprocity in other states if we can’t get an NCARB certificate because the firms we once worked for – who can vouch for our tenure – no longer exist?
  3. Career stage: Being a mid-career professional – at no fault of one’s own
  4. Salary: Finding oneself too costly, too expensive, for most firms
  5. Finding one has not kept up with technology – and while that wasn’t a hazard in the past, it is an indictment against you today
  6. Statistics: Research shows once unemployed over 6 months – the odds are against you finding employment
  7. Compensation: If you made a good living before – one might rightfully doubt finding employment that would come anywhere close to what you made before
  8. Flexibility: If you had a great deal of freedom in your previous position – chances are under these circumstances that it is unlikely that sense of freedom would continue
  9. If well-rounded; firms seem to be looking, when they look at all, for experts, not generalists (thought see anexception below)
  10. M&A: Large conglomerates are buying-up well-established design firms, firms that helped give the profession variety, diversity and high profile design. In M&A news, according to Archinect, Stantec is on a tear. The mega-A/E company announced recently that it will acquire Burt Hill — just weeks after similar news about acquiring Anshen + Allen. Who will be next?
  11. Construction: Contractors are hiring graduates right out of school – potentially resulting in, or adding to the likelihood of, a lost generation
  12. Unemployed architects may never find work in the profession and be forced to leave, not to return
  13. Knowledge transfer: A great deal of knowledge and experience goes out the door with them
  14. Phil Read (Phil Read!) leaving HNTB (what is this world coming to?)
  15. Many architecture firms continue to shed staff and struggle to keep the lights on
  16. Ownership transition: Aging owners ready to monetize on their business, who in the past passed their practice on to the next generation internally, increasingly result in more acquisition activity because younger architects are not interested or in the position to buy.
  17. Intuition: This time around just “feels” different than any other downturn – very hard to compare it and therefore manage or act on it
  18. Being human: Even the best leader cannot maintain optimism in the midst of layoffs, salary reductions, increased workloads, missed payroll or bounced pay-checks.

Note: The following are optimistic without being rah-rah. And no qualifiers are necessary: these are not cautiously-, rationally-, pragmatically-, realistically- or conservatively-optimistic. They’re just:

Optimistic

  1. Experience: We ourselves are the reason to be optimistic – our training and experience have gotten us to where we are – and will also provided us with the tools and best practices to confront these changes
  2. Change: It’s all about change – and we’re not immune to it
  3. Resolve: We will design our way out of this
  4. We’re creative, resourceful, when it comes to seeking solutions, and this situation is no exception
  5. Training: We’re trained as problem solvers – we can solve this problem
  6. We needed a course correction; this situation provided us with the opportunity to change
  7. Change was imminent – something our industry has been wrestling with for ages
  8. Determination: This gives a chance to see what we are made of, how strong is our resolve
  9. An opportunity to look at our convictions – what it is we are really good at, what it is we believe in, what we ought to be putting our energies into, what really matters to us and to others – and to drop what isn’t as important
  10. Transparency: A chance for firms to share as much information as possible with each other, be transparent and open book – compare notes – not size each other up
  11. Our industry and profession has changed in the past – and will again
  12. Provides a chance for firm leaders to leverage the talents of those who work for them that otherwise may never have been tapped
  13. Design Excellence: The world will always need good design
  14. Owners will continue to need someone to sign and seal exceptional documents
  15. There are problems – such as retrofitting suburbs – that really only an architect can tackle
  16. Rest: This down time allows us to restore our energy and creativity
  17. Much-needed time to define and refine the current standards of care for our profession
  18. A chance to give to others – to help others out who may be in need
  19. The profession is no doubt smaller – but as the constant exchange of information makes the profession feel smaller, more accessible and manageable – we’re more likely to hear from and learn from each other
  20. Jobs: Everyday there are more and more jobs listed – and not just in NY and California
  21. Thawing: Word on the street, from developers, is that banks are freeing up loans for development
  22. Owners: Our clients are more and more cautiously optimistic
  23. You have to be optimistic to be in this profession
  24. Funding: Google Invests $86 Million In Low-Income Housing
  25. Governance: Great leadership opportunities and hope for greater voice and influence: More and more architects, such as Stefano Boeri, Italian architect in Milan and editor-in-chief of Abitare, announce plans to run for public office.
  26. Green design: Sustainability is no longer a specialty or added service and is on the verge of going mainstream and becoming standard procedure
  27. Olson Kundig Architects had an ad recently where they were seeking “Generalists Needed” in Seattle, WA
  28. Technology: There are iPhone apps for our profession and industry – including apps that allow us to read and CAD and Revit models and now “Buildings” – an iPhone app that help you find local architecture
  29. Marketing: The economic downturn has allowed us  to refocus  our energies on marketing, determine what it is that distinguishes us, and put it into words and images; to become better marketers of ourselves
  30. Selling: We’ve learned from the downturn how to make what we sell – which as a service is largely invisible – visible and tangible and therefore more likely to deliver
  31. Competition: The increase in competition and dearth of new projects has opened us to new markets and project types that otherwise may have remained outside our comfort zone
  32. The current situation itself, and all it entails, has widened our comfort zone considerably
  33. The truth is that nobody really knows what will happen next; why side with the negative?
  34. Correction: The optimistic scenario is that the recession is correcting the excesses of the euphoric bubble years, when the global economy was on an unsustainable path.
  35. Efficiency: We’re ushering in a new era of doing more with less
  36. Stabilizing effect: Instability leads inevitably to stability
  37. Green saplings: Optimists see the recession as a forest fire that clears out dead brush, making room for new growth.
  38. Progress: A lot of what we’re doing now would have been impossible even five years ago.
  39. Start-ups: There are a number of new firms and new ventures started because of this downturn, including completely new business models
  40. Global practice: Things look more optimistic if you adopt an international perspective
  41. Education and training: Those remaining or returning to school will be more highly educated forces when they return to practice
  42. Cost of materials: Prices on many materials are down after many years of climbing
  43. Recessions clean out the excess of past boom periods
  44. Registration and licensure: A recession results in an increase in individuals applying to take the Architect Registration Examination (ARE) to better position themselves in the workforce.
  45. Educators: A recession results in an increase in individuals applying to architecture programs and schools
  46. Sustainability: More people taking the LEED exam to give them the leg up when things pick up again
  47. More stabilized workforce: Many architecture firms have seen a leveling-off of the need to shed staff resulting in some stability
  48. M&A: We’re seeing some interesting mergers brought about by strategy and the need to fill specific niche needs as much as by the economy, such as the combining of OWP/P with Cannon Design.
  49. Learning: Professionals have had more time to learn and to catch-up on continuing education
  50. The lull has allowed some professionals to share information with the rest of us in the form of videos, webcasts, white papers and tutorials that we otherwise may never have benefitted from
  51. Helping-hand: Downsizing provides colleagues with the opportunity to secure another position for these individuals at other firms – the chance to contribute, help out, give and give back. A year later those individuals would often as not tell me ‘it was the best thing that happened to them.’
  52. Leadership: More leaders avoid mincing words, painting a false picture and putting spin on what is not know, while rising to the opportunity to be truthful, tell the truth, good or bad, be authentic in words and actions, will go a long way to assuaging what otherwise can be a devastatingly difficult time for some
  53. Doing this provides the right person with an incredible opportunity to lead
  54. And to (re)build trust
  55. Access to information: Accurate information about our profession and industry is right at our fingertips 24/7 – this was not always the case.
  56. Communication: The situation we find ourselves in forces you to communicate more frequently with others, showing you how connected you really are and how much you rely on one another; a valuable lesson lost on those who operate exclusively within their comfort zone
  57. Higher performance: Most people can sense a change in themselves when around optimistic people, feeling motivated, inspired and energized. That’s almost reason enough to be optimistic and be around optimistic people.
  58. This time around provided us with the chance to learn from our mistakes and move on.
  59. Resilience: Treat this as an opportunity to show your resilience.
  60. Attitude: As difficult as it might be to stomach, realize that “this too shall pass.” Remind yourself that there will be other challenges, that this is one among many and that you never went into your chosen field because it was easy. On some level you understood how difficult it would be. And that you were equal or better than the difficulties it entailed and that would ensue.
  61. Mindset: Without blame or recrimination, see this as an opportunity to face the situation with acceptance and peace.
  62. A sign: Recognize that pain of any type is to give us a message. Once you got the message, stop dwelling in the pain. See this situation as a sign that things, as they existed, were not sustainable. Come to realize that situations that present challenges have been brought to you so that you may learn and become more aware of your strength, resilience, ingenuity and ability to overcome.

Bonus item: Donald Trump and Co. are returning for a 10th season of NBC’s “The Apprentice.” In a new twist on the reality competition, this season’s 16 candidates have all been hit hard by the current economic downturn – and there is not one architect in the bunch. A sign of the times? You decide.

BTW 62 – the number of reasons to be optimistic – is the same number Edward De Bono used in his book entitled, Creativity Workout: 62 Exercises to Unlock Your Most Creative Ideas, a book that encourages you to make connections, think beyond your peers, recognize possibilities and create opportunities.

Not a bad place to start in keeping your 3-to-1 ratio intact.

Out-of-Work Architect Speaks September 10, 2010

Posted by randydeutsch in BIM, books, career, collaboration, employment, optimism, questions, survival, technology, the economy.
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2 comments

…and speaks and speaks and speaks.

What’s so interesting about an unemployed architect saying something?

So interesting that you just have to read about it?

Or hear it for yourself?

Is it because up until now the out-of-work architect has been silent?

And suddenly – like an oracle – has something to say?

In the time I have been out of work – since earlier this year – I have been busy completing the writing of a book (my publisher expects to see the manuscript in 6 weeks,) creating content for two blogs,

And doing some public speaking.

So much so that my wife doesn’t consider me unemployed.

In fact, when she hears me refer to myself in public using the “u” word she’s momentarily taken aback.

Until she remembers that’s why she so often sees me voluntarily do the dishes and it all comes back to her.

Yes, I’m also learning new software and technology, applying for an MBA, interviewing at exceptional architecture firms, attending networking meet-ups and awaiting call-backs on some building design RFQs and RFPs – as well as making the kids lunches, helping with homework and walking the dog.

But in the meantime, this out-of-work architect speaks.

What have I gotten myself into?

Isn’t public speaking the thing where they say more people at a funeral would rather be the person in the coffin than the person up on stage giving the eulogy?

In all fairness, I have been a lecturer in graduate level building science/building technology at the University of Illinois at Chicago for a number of years.

Where I would present – no doubt to the chagrin of my students – upwards of two hours at a stretch without so much as a bathroom break.

And I was a playwright in an earlier life (though, according to one director, couldn’t act my way out of a paper bag.)

So I have some comfort in front of crowds.

Though you wouldn’t know it from recent attempts.

Speaking before peers on topics of interest – all of whom are experts in their domains – is something altogether different.

Earlier this year I gave the public speaking thing a try.

At KA Connect in Chicago – with mixed results.

KA Connect itself is an amazing, stimulating and entertaining conference with the next one – KA Connect 2011 – being held at the Fort Mason Center, San Francisco in April.

I can’t wait.

When they posted the thing on iTunes (for my kids and their friends to play and lambast me in public ridicule and merriment from the backseat of my car when I drive them to the movies) I was reminded of three rules that I would take to heart if I ever ventured into public speaking again:

Rule #1: Practice.

Rule #2: Practice.

Rule #3: Practice.

I can’t think of a better use of my time right now while I await my next big challenge than to travel all across the country, speak in front of large audiences of peers – often at other’s expense with modest honorariums – about the things that matter most to me.

I get to learn a great deal about myself – and even more about these topics – as I conduct research in preparation for the talks.

Stating your opinion in a blog post is one thing.

Being able to talk intelligently, entertainingly, on your feet representing all sides of the subject is something else altogether.

Yourself, in 100 words or less

One of the first, most challenging things you need to do when you speak is supply the conference organizers with a short written summary describing, well, you.

It’s an exercise everyone ought to go through – condensing yourself down to what’s absolutely essential – for someone else to know.

Here’s what I came up with my need-to-know blurb:

Randy Deutsch AIA, LEED AP is a lead design architect focusing on and dedicated to large, complex sustainable projects. A university instructor leading graduate-level building science, design studio and professional practice courses, he served on Chicago Architectural Club’s Board of Directors and as AIA Chicago Board as Vice President. Randy is a frequent blogger – with www.architects2zebras.com and www.bimandintegrateddesign.com both recently featured in ARCHITECT magazine – and the author of BIM and Integrated Design (Wiley, 2011,) a professional thought and practice leader, an Integrated Project Delivery (IPD) facilitator, speaker, mentor and recipient of the AIA Young Architect Award.

Here are brief summaries of the four talks I am giving in the next 8 weeks.

2010 Best Firms Summit, Sept 28-29, Las Vegas, NV

I’ll be giving the opening keynote talk in the Training & Development theme of Engaging and Cultivating Top Performers, entitled:

Keeping Employees Engaged in an Age of Disruption
Randy Deutsch AIA, LEED AP, Architect, Author and Consultant, Deutsch Insights

What motivates employees to stay engaged and eager to contribute?

As the advent of new digital technologies enables collaborative work processes (that I discuss at length in my other blog,) what are the social impacts of these disruptive tools and process changes to firm culture and morale?

What motivates employees to share, collaborate and act transparently when working on integrated teams?

Learn how the new team workflows affect how employees engage with project work, each other and with the firm.

This session will illustrate how firms are turning to employees themselves to determine how best to stay engaged and motivated when the focus is set on the bottom line.

Well, that at least is the bar I have set for myself.

Everyone – especially those in HR – knows what it takes to keep employees engaged in normal times.

But how about keeping employees motivated and engaged in the new normal?

That’s something few have written or spoken about.

At the summit, among other notables, Markku Allison will be speaking on collaboration, John Soter and Pam Britton on leadership and training, and Knowledge Architecture founder and KA Connect creator Chris Parsons will be speaking on Leveraging Social Media Tools and again with the mercurial Marjanne Pearson and Christine Brack on talent management and benchmarking.

To learn more about it look here and here.

2010 AIA Ohio Convention Sept 30-Oct 2, Toledo, OH

I have to get from Vegas to Toledo with, wouldn’t you know, no direct flights.

Another opening keynote talk (I’m noticing a theme. Did word get out that I’m a morning person?)

The Well-Informed Architect:  Reasons to be Optimistic  Randy Deutsch AIA, LEED AP, Architect, Author and Consultant, Architects2Zebras

This is how I describe my session in the brochure:

Architects are trained to be on the lookout for problems. We wear our skepticism as a badge of pride. Our dissatisfaction with the way things are keeps us focused, energized and motivated, while being optimistic is a sign of weakness. This session will focus on informed optimism as a critical attribute of all leaders and explain how to develop this attribute to attract clients, do our best work, collaborate with others, attract and retain employees and enjoy the work we do. This program promises to teach the steps to take to achieve informed optimism in your own work and practice.

You might be wondering about now, How did I get myself into this?

You might recall that about 6 months ago I wrote a somewhat controversial blog post entitled 81 Reasons Why There Has Never Been a Better Time to Be an Architect.

Organizers of the conference who wanted to see the author of this post tarred and feathered in a public venue generously offered to have me speak.

And I inexplicably complied.

The 2010 AIA Ohio Convention website, built around the theme:  A Shared Vision from Different Perspectives, contains this sentence:

Keynote speakers include Craig Dykers of Snøhetta, Angela Brooks from Pugh + Scarpa, and Randy Deutsch

Snøhetta… Pugh + Scarpa…Deutsch?!

Let’s just say when I first saw what esteemed company I was in I had a Zelig moment.

60 minutes of uninterupted optimism is what I promised to deliver.

60 minutes of uninterupted optimism is what they’ll get.

Questions? Complaints? Contact AIA Ohio

2010 AIA MN Convention, Nov 2 – 5, Minneapolis, MN

Beyond Convention is the theme for this year’s convention.

The convention planning committee invited speakers to share their knowledge and expertise with fellow practitioners and allied professionals as part of a special convention to address the changes occurring within the architectural profession and the implications on the future of practice. 

They encouraged industry leaders and forward-thinking professionals who are on the cutting edge of practice, management, technology, collaboration, research, training, and mentoring to submit proposals to discuss trends that are changing the way architects practice.

I have Christopher Parsons, of Knowledge Architecture and KA Connect fame, to once again thank for this one.

Chris, the incomparable Laurie Dreyer and I will be speaking on the PMKC topic of

(Re)Learning to Collaborate                                                                                                                                                                                                                                                                                                                                                        Randy Deutsch AIA, LEED AP, Architect, Author and Consultant, Deutsch Insights

In 50 words or less,

Collaboration used to be simple. We knew how to do it as children. We have made it harder than it needs to be. Join Randy Deutsch, Laurie Dryer, and Christopher Parsons for an informative, entertaining, and contrarian tour through social media, knowledge management, IPD, and collaboration.

Followers of my blogs know that I ask lots of questions. In my portion of this session I’ll walk attendees through what I’ve learned along the way about:

  • Why collaborate?
  • How do we as professionals learn to collaborate?
  • Is it something we need to learn?
  • Or is it something we are born with and forget/just know?
  • What distinguishes collaboration from working on teams?
  • Is collaborating always desirable? How do we know?

2010 New Technologies | Alliances | Practices conference on Nov 12th, Washington DC

I love, absolutely love, the AIA TAP conferences.

Can’t get enough of what they have to offer.

Starting with the 2006 and 2007 conference and moving onto the present.

What’s different about this NTAP from previous TAP conferences, this one will be held in multiple venues and also virtually.

I have probably learned as much from them as from anything else I’ve encountered.

And so it is a thrill to be able to participate in this event.

This time, I won’t be getting up alone in front of a large crowd of peers.

I’m going to be moderating a panel of the world’s – and industry’s – most esteemed colleagues.

The session’s entitled:

Crossing the IPD Chasm with BIM                                                                                                                                                                                                                                                                                                                                             Moderated by Randy Deutsch AIA, LEED AP, Architect, Author and Consultant, Deutsch Insights

The short of it is:

Early adopters of IPD have been well-documented. What role will BIM play in IPD going mainstream? What will it take to bridge the gap? Join industry leaders Phil Bernstein FAIA, Jonathan Cohen FAIA and Howard Ashcraft for a provocative discussion addressing what roles BIM plays in where IPD is headed.

Phil Bernstein FAIA. Jonathan Cohen FAIA. Howard Ashcraft.

And I get to ask them questions.

Should be a great, memorable panel and Q & A.

The proposed panel will be a moderated dialogue and interactive discussion among three notable panelists representing different expert perspectives from the AECOO community exploring how BIM can help bridge over the collaborative work processes and delivery method gap – brought about by concerns about interoperability, risk and responsibility, and the building lifecycle.

  • What’s next on the horizon for IPD? Will this stall? Will it take off? What’s stopping owners and firms from adopting and implementing IPD? What’s with the workarounds – IPD as a philosophy but not a delivery method; IPD-ish projects; IPD-lite approaches and minor trust-based adjustments of existing team collaborations – and are they as effective and truly IPD?
  • How does use of BIM encourage or discourage the widespread acceptance of IPD as a delivery method? Do architects need to return to startup mentality, by conducting the search for a new scalable, repeatable business model?

Again, lots of questions that I am eager to hear answered.

This panel discussion will focus on BIM tools and work processes that are going to be required for the industry to move toward a more collaborative project delivery methodology.

Participating venues include Washington D.C., Albuquerque, Chicago, Columbus, Dallas, Los Angeles, New York, Phoenix, Salt Lake City, San Francisco.

Let me know by leaving a comment here if there are other participating venues you know of that you don’t see here.

You can learn more about this event on TAP’s Ning site or by e-mailing tap@aia.org.

Public Speaking resources

While nothing compares with the experience and tips you get from joining a Toastmasters club in your area, I have read dozens of books on public speaking and have to say Scott Berkun’s book, Confessions of a Public Speaker, is my overall favorite. I love all of his books, but this one covers the topic in such a realistic way anyone who reads it will benefit immediately from his wisdom, experience and the tales he shares of others. Great read. Read it free here or here, borrow it from the library or get the 5 star rated book here. Better yet, watch this experience public presenter speak.

If you have done some public speaking, I’d love to hear about it. Leave a comment or contact me at randydeutsch@att.net

Become a Life Change Architect August 19, 2010

Posted by randydeutsch in architect, career, change, collaboration, creativity, employment, reading, survival, the economy.
Tags: , , , , ,
1 comment so far

Fall is near, school’s back in session.

You can feel it in the air.

Studio Assignment #1: Apply the skills you acquired in becoming an architect to design a way out of this mess.

Finding a job – or keeping your current one – is job #1 for many architects today.

But should it be job #2?

I know 2 talented, well-connected out-of-work architects who found jobs this year.

Only to have their firm file Chapter 11 bankruptcy.

Maybe our job #1 should be something else?

As in, ourselves.

Assuming we can all take care of our physiological needs –

Food?

Water?

Shelter?

though admittedly these days, nothing can be taken for granted.

It may seem that anything other than 100% fixation on the bottom line is foolhardy.

But that’s just not the case.

Until you find that light at the end of the tunnel – however you define it – I am going to suggest you focus on something other than the economy, construction recovery, credit thaw or employment.

And I am going to suggest that you consider becoming something that you already do rather well.

In fact, quite exceptionally – better than most.

Literature of Reinvention or Chicken Soup for the Architect’s Soul?

Architects right now need empathy and understanding as much as they need work and relief.

Architects need courage and tools to face their situation and this is where a helpful new book comes in.

It offers both.

Heartily endorsed by Daniel Pink, Marshall Goldsmith and Gregg Levoy among others, the book can be read by all ages.

Though one senses the main audience might be what is innocuously referred to as “the third age.”

I posted a while back on the subject of increasingly prevalent thirds – and the third age is one of them.

What I am suggesting is that the answer to our circumstances may just be in retirement – specifically in the literature of self-reinvention.

Third age literature refers to retirement – how to spend our post-work years.

While retirement is not an option for most architects, and very few architects ever plan on retiring at all, perhaps it makes sense to think of our current situation as a third age of sorts.

Three (St)ages

1. School

2. Working pre-great recession

3. Work/Life post-great recession

The book I’m about to introduce you to helps you to plan for your third age – right now.

And by that I mean your post-great recession worklife.

It helps you to see your life as an architect stepping onto an empty lot for the first time – the architect’s equivalent of the blank canvas, blank page or hunk of clay.

The book is based on research into the work processes of artists and over 100 success stories of those who have managed to reinvent themselves under similar circumstances to our own.

Using the very same skills and creativity we use as architects.

Become a Life Change Architect

While waiting for your next opportunity and for your life to change you can become a life change artist.

Becoming a Life Change Artist: 7 Creative Skills to Reinvent Yourself at Any Stage of Life, by Fred Mandell, Ph.D., an acclaimed personal transformation catalyst, and Kathleen Jordan, Ph.D., a psychologist who specializes in personal creativity and business innovation.

As the book makes clear, the authors are equally adept at helping individuals make considerable changes in their organizational settings as well as their individual lives.

The book – recently published in paperback new from $7.39 – offers an innovative approach to reinventing yourself at any stage of life.

Making a Major Life Change

The authors deduced 7 key strengths that the most creative minds of history shared, and that anyone rethinking their future can cultivate to effectively change their life:

  • Preparing the brain to undertake creative work
  • Seeing the world and one’s life from new perspectives
  • Using context to understand the facets of one’s life
  • Embracing uncertainty
  • Taking risks
  • Collaborating
  • Applying discipline

To architects this list may at first appear overly familiar and simplistic.

But don’t let these strengths fool you.

Once you dig into each you’ll realize that the abilities we take for granted – and use in our everyday lives – are much more powerful than we give them credit for.

Especially when you apply them to the problem of our worklives.

Just take the first strength: Preparation.

The book defines this not as undertaking mental or physical warm-ups but as “deliberately engaging in activities that help break us from our usual patterns of thought and feeling and prepare us for creative insight.”

This insight can be just what you need to lead the way to a breakthrough in your situation.

The book talks a great deal about creativity and art – but it is primarily focused on process, not product, as well as on skills and learning.

With the belief that the very skills we use in creating art – or in our case designing buildings – are those that we need to create a more fulfilling life.

The book argues that making a major life change requires the skills of an artist.

And certainly for the unemployed and underemployed, finding work of any sort but especially satisfying and fulfilling work, calls on our inherent creative ability.

As an architect, you already have a leg-up on the targeted audience of this book in that you have been trained in these seven key skills.

They’re in your blood and soul and you, at times like these, forget.

And don’t even realize it.

You can almost imagine a job interview in the near future where your future employer asks you what you did during the lull – and you explain that you treated your predicament as though it were a design assignment.

What was your secret?

How did you escape from the box you were in?

You treated the process of finding your way into a new life by utilizing the very skills engendered in becoming an architect.

You designed you way out the only way I knew.

If you do what you always did, you’ll get what you always got. Right?

So why not try something different?

To be sure, the book is not Chicken Soup for the Architect’s Soul.

But right now, despite the summer season, a little soup might just be what is needed to help us assuage and survive the predicament we find ourselves in.

When all life gives you are tomatoes, make gazpacho.

The book is inspiring and with its exercises, tools and creativity assessment in the appendix, it will help you to keep your creativity – and soul and much else – alive and well in these trying times.

Building on What You Already Know

You need help.

You want to help others in need.

And you help yourself by helping others.

Becoming a Life Change Artist: 7 Creative Skills to Reinvent Yourself at Any Stage of Life will help you to help others – the young, the elderly, neighbors, friends, emerging and senior talent, those out of work, those looking to make a change in their own lives – discover these qualities for themselves.

Because you already have these skills, strengths and insights: in droves.

You just needed someone – or something – to remind you.

With this book you can consider yourself reminded.